What You Will Own

You will own organic growth across Ebizfiling’s priority business verticals, including:

- Company Registration in India
- LLP, OPC and Section 8 Registration
- Annual Filings and Compliance
- GST, Income Tax and Accounting
- Retainer Compliance Services
- Indian Subsidiary and Foreign-Owned Company Registration
- USA Company Registration
- Trademark and other business compliance services

Your responsibility goes beyond rankings and traffic. You should be able to identify which searches have commercial value, which pages generate qualified leads, where Ebizfiling is losing visibility, and what should be prioritised to improve business outcomes.

Key Responsibilities1. Organic Growth Strategy

- Build and execute an organic growth strategy aligned with Ebizfiling’s priority services and revenue goals.
- Identify opportunities based on commercial intent, lead potential, competitive landscape and achievable upside.
- Prioritise high-value opportunities instead of chasing search volume for its own sake.
- Create measurable growth plans for priority service pages, content clusters and emerging search opportunities.
- Strengthen topical and category authority across registrations, taxation, accounting and compliance.

2. SEO & Search Performance

- Improve visibility across high-intent commercial, transactional and informational searches.
- Analyse search demand, SERPs, competitors, keyword opportunities and content gaps.
- Improve existing service pages, landing pages, blogs and knowledge content based on user intent and business value.
- Identify and resolve keyword cannibalisation, thin content, duplicate content, weak internal linking and underperforming high-potential pages.
- Build strategies around user intent and conversion potential rather than rankings alone.

3. AI Search & Generative Discovery

Search is expanding beyond traditional Google results. You should understand how visibility is evolving across Google AI Overviews, ChatGPT, Gemini, Perplexity, Copilot and other AI-powered search and answer platforms.

- Develop strategies for Generative Engine Optimisation (GEO), Answer Engine Optimisation (AEO) and AI Search visibility.
- Improve entity authority, semantic relevance, structured answers, source credibility and AI-readable content architecture.




- Identify opportunities for Ebizfiling to become a trusted source that search engines and AI systems can surface, reference and recommend.
- Track and test changes in AI-driven discovery and adapt the organic strategy accordingly.

4. Lead Generation & Conversion

SEO at Ebizfiling is treated as a customer-acquisition channel, not a traffic-only function.

THE FUNNEL

Search → Landing Page → Engagement → Enquiry → Qualified Lead → Customer

- Identify high-traffic pages that fail to generate enquiries or qualified leads.
- Improve conversion paths, calls to action and service-page journeys.
- Identify high-intent queries with weak commercial outcomes and diagnose why.
- Convert relevant informational traffic into commercial opportunities without compromising content usefulness.
- Measure lead quality and business contribution, not just traffic volume.

5. Content, Authority & Accuracy

- Lead search-intent mapping, content-gap analysis, topic clustering, content briefs and content upgrades.
- Improve internal linking, FAQs, structured answers and content consolidation.
- Regularly identify outdated pages affected by changes in laws, government forms, filing requirements, due dates, fees, tax provisions, thresholds or compliance procedures.
- Prefer improving valuable existing assets over publishing large volumes of low-value content.
- Work with subject-matter and internal teams to ensure content remains accurate, useful and commercially relevant.

6. AI-Assisted SEO

- Use AI tools for research, search-intent analysis, competitor intelligence, content-gap discovery, topic clustering, briefs, FAQs, internal-linking opportunities, data analysis and experimentation.
- Build efficient AI-assisted workflows without compromising accuracy, originality or subject expertise.
- Know where AI improves productivity and where human judgement is essential.
- Avoid mass-generated commodity content that adds little value to users or the brand.

7. Technical SEO

- Diagnose crawling,



indexation, canonicalisation, redirect and sitemap issues.
- Review structured data, robots directives, Core Web Vitals, page speed, mobile SEO and site architecture.
- Identify duplicate-content and JavaScript-related SEO issues where relevant.
- Work effectively with developers and ensure recommended technical fixes are implemented correctly.

8. Analytics & Competitive Intelligence

- Use Search Console, analytics and SEO platforms to identify opportunities, diagnose losses and measure outcomes.
- Analyse which competitors are gaining visibility, why their pages outperform ours and where they remain vulnerable.
- Connect organic performance to enquiries, lead quality and revenue wherever tracking permits.
- Translate SEO data into clear actions and business priorities.

Tools & Platforms

Solid hands-on experience with a practical combination of the following is expected:

- Google Search Console and Google Analytics / GA4
- Ahrefs, Semrush, Ubersuggest or similar SEO research platforms
- Screaming Frog and technical SEO tools
- PageSpeed Insights and Google Trends
- Looker Studio or similar analytics/reporting tools
- ChatGPT, Gemini, Claude, Perplexity or comparable AI platforms

WHAT MATTERS

Knowing the tools is expected. Knowing what decisions to make from the data is what matters.

Experience & Candidate Profile

- Minimum experience: At least 2 years of hands-on experience in SEO, Organic Growth, Search Growth or a closely related role.
- Evidence of impact: You should be able to explain measurable improvements you personally influenced—traffic quality, leads, conversions, revenue, visibility or similar outcomes.
- Commercial thinking: You understand that useful organic growth is about capturing the right demand, not maximising vanity metrics.
- AI awareness: You actively understand how AI is changing search, content discovery and user behaviour.
- Ownership: You can independently identify problems, prioritise opportunities, test solutions and measure results.
- Analytical mindset: You are comfortable working with data and questioning assumptions.

Strong capability and demonstrated ownership matter more to us than the exact number of years on a résumé.

Pay: ₹600,000.00 - ₹800,000.00 per year

Work Location: In person

📌 Organic Growth Manager – SEO & AI Search (Science City)
🏢 Ebizfiling India Private
📍 Science City