SEO SaaS Link Builder / Contextual Link Building Specialist
Location: Mohali, Punjab
Experience: 2+ Years
Employment Type: Full-Time
Department: Digital Marketing / SEO
Job Summary
We are looking for a skilled and results-oriented SEO SaaS Link Builder / Contextual Link Building Specialist with hands-on experience in off-page SEO, contextual link building, SaaS link acquisition, and publisher outreach.
The ideal candidate should have experience in acquiring relevant, high-quality backlinks from authoritative websites and should understand how content-driven link building contributes to organic rankings, topical authority, and qualified referral traffic.
Key Responsibilities
- Develop and execute link-building strategies for SaaS, software, technology, and B2B websites.
- Research competitors and analyze backlink profiles to identify link gaps and new opportunities.
- Execute contextual link-building campaigns through relevant content placements.
- Acquire backlinks through guest posts, niche edits, editorial mentions, resource pages, SaaS directories, and digital PR opportunities.
- Identify relevant websites, blogs, publications, publishers, and industry resources.
- Conduct personalized email outreach to website owners, bloggers, publishers, and editors.
- Build and maintain strong relationships with publishers and website owners.
- Negotiate publishing terms, content requirements, pricing, and link placement conditions where required.
- Develop relevant and natural anchor-text strategies with a focus on contextual relevance.
- Coordinate with content writers to create high-quality,
link-worthy content.
- Conduct competitor backlink gap analysis using SEO tools.
- Evaluate websites based on relevance, authority, organic visibility, traffic trends, and overall link quality.
- Identify and avoid irrelevant, low-quality, or potentially manipulative link opportunities.
- Track acquired backlinks, referring domains, anchor text, target URLs, publication dates, and link status.
- Monitor backlink indexing, relevance, and performance.
- Prepare regular link-building reports covering outreach, responses, placements, and campaign progress.
- Support multiple link-building campaigns and achieve monthly acquisition targets.
Required Skills
- 2+ years of practical experience in SEO Link Building / Off-Page SEO.
- Solid hands-on experience in contextual link building and content-driven link acquisition.
- Experience with guest posting, niche edits, editorial backlinks, and publisher outreach.
- Good understanding of anchor text strategy and topical relevance.
- Hands-on experience with Ahrefs, Semrush, Google Search Console, Moz, or similar SEO tools.
- Understanding of SaaS, software, technology, or B2B websites.
- Strong research and analytical skills.
- Excellent written and verbal communication skills.
- Strong negotiation and relationship-management skills.
- Ability to manage multiple campaigns and meet monthly targets.
Preferred Qualifications
- Experience working on SaaS, B2B, technology, or international SEO campaigns.
- Experience with international publishers and websites.
- Knowledge of topical authority, semantic SEO, entity-based optimization, and content relevance.
- Experience with digital PR, resource link building, broken link building, and expert-led content campaigns.
- Understanding of Google Search Essentials and link spam policies.
- Familiarity with CRM tools, outreach platforms, spreadsheets, and SEO reporting dashboards.
Key Performance Indicators
- Number and quality of relevant contextual backlinks acquired.
- Growth in referring domains.
- Publisher outreach and response rates.
- Quality and relevance of acquired placements.
- Anchor-text diversity and target-page distribution.
- Qualified referral traffic generated through acquired links.
- Improvement in organic visibility and rankings of supported pages.
- Achievement of monthly link-building targets.
What We’re Looking For
We are looking for someone who can independently research, identify, outreach, negotiate, and acquire high-quality contextual backlinks, while maintaining strong relevance and quality standards.
Apply Now:
Interested candidates can share their updated CV at
[email protected]
Pay: ₹50,000.00 - ₹80,000.00 per month
Work Location: In person
📌 SEO Link Building Specialist (WFH or WFO) - SAAS (India)
🏢 IndeedSEO
📍 India