21 Sep
|
Kia India
|
Alibag
Job DescriptionKey Responsibilities:
N1. Identification of Potential:
N
- n
- Analysis of Kia India Network coverage & TIV sales data N
- Identifying untapped cities/towns/talukas/villages – having high potential, Significant TIV volume but No Kia India network available, no near future plans N
- Customer demographic should be matching with Kia India customer profile N
n2. Business Plan Formation:
N
- n
- Preparation of annual business plans, target volume & key strategy/ activities to achieve the business plans N
- Regular reporting of rural share of Business, Data analysis to find gap areas & action to improve N
- Dealer wise outlet wiseplanning N
n3. Strategic Tie-ups & BTL Events:
N
- n
- Tie-up with leading financiers at local/ regional level for rural markets – MMFSL, NBFCs etc. N
- Tie-up with Village Level Entrepreneurs/ CSC etc. N
- BTL Activities: Display activities, Rural Melas, Showroom on Wheels etc N
n4. Rural Manpower (Dealer):
N
- n
- Identification & finalization of Super-KEC requirement – Dealer-wise N
- Recruitment of manpoweras per requirement & Area allocation - Training of manpower on Kia India systems & processes N
- Monthly target rolling for Super KECs for Bookings & Retails N
- Daily performance monitoring, weekly review for non-performers/ low performers N
- Reward & Recognition ofmanpower, highlighting Top performers, recognition by management N
- Super KEC Skill Contestto identify the top talents, Recognition & Rewards N
n5. Key KPI's:
N
- n
- Achieve monthly/quarterly rural sales targets for the assigned region N
- Drive retail performance through focused rural penetration strategies N
- Activations: Monthly/ Quarterly BTL plan N
- Network Coverage: Rural Outlets, Kestive counter, Rural Manpower N
- Manpower: Adequate dealer manpower onboarding, Training & Development N
- Track KPIs: rural contribution %, enquiry generation, conversion ratio N
- Maintain daily/weekly dashboards for managemen
📌 Rural Sales Manager (Alibag)
🏢 Kia India
📍 Alibag