21 Sep
|
Digital Nest
|
Hyderabad
21 Sep
Digital Nest
Hyderabad
Summary
This role is dedicated to elevating the organization's digital footprint and driving business growth through strategic social media management and proactive B2B outreach. The ideal candidate will serve as the primary architect of the company's online presence, ensuring all profiles accurately reflect the brand's value proposition while simultaneously executing targeted lead generation campaigns. This position is vital for connecting with potential clients, fostering meaningful business relationships, and converting social engagement into tangible revenue opportunities.
Responsibilities
- Audit and enhance the corporate LinkedIn presence, optimizing visual elements, headlines, and service descriptions to clearly articulate the company's mission and target audience.
- Maintain agile and current profiles by regularly integrating company milestones, news updates, and fresh content across all digital channels.
- Develop and execute a consistent weekly content schedule for LinkedIn, Facebook, and Instagram, ensuring platform-specific tone and style.
- Produce diverse content formats, including written posts, basic graphic designs, and short-form video reels, to showcase services, celebrate client successes, and share industry expertise.
- Identify and research high-value business prospects and decision-makers on LinkedIn to initiate targeted outreach efforts.
- Manage the outreach lifecycle by sending personalized connection requests, following up with introductory messages, and nurturing initial conversations regarding potential collaborations.
- Maintain an organized manual tracking system to monitor lead interactions, response rates, and subsequent action items.
- Facilitate seamless handovers to the internal sales team when a prospect expresses genuine interest in the company's offerings.
Requirements
Requirements:
- Possess a Bachelor's degree in Marketing, Business Administration, Mass Communication, or a closely related discipline.
- Have 1-3 years of
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