Job Description
ABOUT THE ROLE
nYogyam is building a global career-readiness platform for Indian nurses, with active pipelines toward Germany and other European markets. This role owns social media research and content execution on both sides of that pipeline — sourcing and engaging Indian nursing talent, while researching German/European market trends, competitor activity, and content angles that resonate with our supply-side and demand-side audiences.
n

nKEY RESPONSIBILITIES
nIndia Side
n
- n
- Research and track nursing communities, language-class groups, and nurse-focused pagesn
- Identify and engage active/engaged nurse profilesn
- Manage both country calendar timing for content Track competitor recruitment agencies' social presence and messagingn

nEurope Side
n
- n
- Research German/European carehome and hospital social media presence, recruitment messaging, and employer branding trendsn
- Monitor German nursing-sector hashtags, groups, and influencer/creator activity (e.g.,



nurses already working in Germany) Flag partnership-relevant signals (language schools, recognition bodies, agencies) worth outreachn
- Support translation/localization checks for Europe-facing content (working with German-speaking reviewers)n
- Cross-Cutting Weekly research reports summarizing trends, competitor moves, and content opportunities on both sides Basic performance tracking (reach, engagement, follower growth) on managed handlesn
- Coordinate with content/design team on asset requestsn

n

nREQUIREMENTS
n
- n
- Should be familiar with tools like Facebook, Instagram, LinkedIn Interest in healthcare workforce mobility / international recruitment space a plusn
- No experience required Should have own laptop COMPENSATION ₹10,000 per monthn

n

nHOW TO APPLY Interested candidates may email their CV to [email protected]

📌 Social Media Research (Kamptee)
🏢 Yogyam
📍 Kamptee