Growth & GTM Associate — Founder’s Office About the Role We’re looking for a high-agency Growth & GTM Associate to work directly with the Founder of a B2 B growth talent platform and fractional executive network. The Founder brings a background spanning Mc Kinsey, Harvard Business School, Harvard Law, CRO, CMO, and CEO roles across B2 B Saa S, including experience with a $1 B+ exit and active PE and VC board and advisory positions. This is a hands-on role at the intersection of outbound GTM, research, content, AI, and business development. You’ll start by executing and optimizing core growth systems and, based on performance, gradually take ownership of larger parts of the growth engine. There is a potential path into a leadership role over time for someone who demonstrates solid judgment, execution, and ownership. Phase 1 — Build the Foundation You’ll work closely with the Founder to:- Build data-driven target lists and identify high-value prospects.- Develop compelling offers and messaging for outbound campaigns.- Become an expert in Smartlead, including:
- List optimization - Data enrichment and hygiene - Sequence design - Deliverability - Personalization - Campaign optimization- Track leading GTM executives and content creators on Linked In and identify emerging content and growth patterns.- Translate those insights into original ideas relevant to our audience.- Collaborate on our resource hub and Linked In presence.- Turn Founder conversations, research, and ideas into polished: - Slide decks - Guides - Articles - Linked In posts - Other lead-generation assets- Use AI tools to accelerate: - Target-list building - First-pass outbound copy - Linked In research - Research synthesis - Content first drafts AI should make you faster, not less thoughtful. Final output needs to sound authentic and reflect strong judgment. Phase 2 — Own & Optimize As you develop expertise, you’ll take greater ownership of the growth engine:- Optimize outbound campaigns end-to-end using