Role Overview The incumbent in this role category will be responsible for managing the client relationship and driving successful media campaigns. Department Media Planning Job Title Group Head - Business Reporting Manager Title Vice President - Business Location Mumbai Roles & Responsibilities Develop a macro-level understanding of the category, competitive landscape, and brand objectives to craft effective media strategies. Translate client briefs into robust media plans aligned with marketing goals and business outcomes. Interpret brand tracking studies and correlate media investments with brand metrics and sales performance. Continuously build strategic thinking capabilities to deliver innovative and insight-driven solutions. Lead planning and execution of campaigns across platforms. Manage day-to-day implementation, optimization, and performance tracking of ongoing campaigns. Ensure campaigns are delivered as per plan, timelines, and agreed KPIs. Monitor performance metrics such as reach, frequency, GRPs, CTR, ROI/Ro AS and optimize campaigns accordingly.



Ensure best-in-class servicing for clients through proactive communication and responsiveness. Manage day-to-day client interactions, addressing queries and providing strategic recommendations. Lead final media plan presentations and articulate rationale effectively to clients and internal stakeholders. Track competitor activities, including innovative campaigns, award-winning work, and recent media strategies. Identify and recommend new opportunities, formats, and innovations. Aim to deliver at least 2–3 award-worthy entries annually for recognition of outstanding work. Act as a team player and collaborate effectively across planning, buying, and analytics teams. Mentor and guide junior team members to build capability and improve performance. Experience Range6-8 years of experience in media planning Education Qualifications & Skills MBA in Marketing Skills Excellent Written and Verbal communication skills Stron

📌 Group Head (Mumbai)
🏢 Initiative
📍 Mumbai