Services Sales Executive – IT Services & Software Development

Company: 12th Wonder

Location: Pune, Maharashtra

Experience: 3–6 years

Employment Type: Full-time

Industry: IT Services / Software Development / Engineering Services

About 12th Wonder

12th Wonder has delivered custom software and managed engineering teams to 100+ Indian enterprises since 2012. With a 70-person engineering team and a Pune delivery centre operational since 2019, we provide custom software development and managed engineering services to enterprise clients.

We are looking for a Services Sales Executive to own a territory, build a pipeline from scratch, and acquire new enterprise customers across India.

Job Summary

This is a pure hunting sales role focused on new-logo acquisition. You will identify enterprise accounts, create your own outbound pipeline, engage CXOs and engineering leaders, run discovery, work with pre-sales and delivery teams to shape solutions, negotiate commercials, and close deals.

The role is primarily focused on selling:

- Custom Software Development
- Managed Engineering Teams

Typical project engagements are in the ₹15–25 lakh range, with opportunities to expand into longer-term managed engineering engagements.

Key Responsibilities

- Hunt and acquire new enterprise customers across India.
- Identify and qualify target accounts within the assigned territory.
- Build an outbound pipeline through cold outreach, referrals, LinkedIn, events, and partnerships.
- Generate conversations independently; there is no existing inbound engine.
- Own the complete sales cycle from prospecting to closure.
- Conduct discovery meetings and understand business and technology requirements.
- Engage CXOs, CTOs, engineering heads, procurement teams, and other senior stakeholders.
- Work with pre-sales engineers to shape solutions and scope engagements.




- Work with delivery leadership to validate capacity and timelines.
- Prepare and present proposals.
- Lead pricing and commercial negotiations.
- Close new-logo deals and achieve revenue targets.
- Grow accounts after the initial sale through a land-and-expand approach.
- Maintain accurate CRM records and pipeline hygiene.
- Maintain pipeline coverage and provide accurate sales forecasts.
- Track prospect progression, win/loss, and pipeline gaps.

Target & Success Measures
- Year-one revenue target: ₹75 lakh
- Typical deal size: Approximately ₹20 lakh
- Build and maintain 3x pipeline coverage
- Acquire new enterprise logos
- Drive expansion within landed accounts
- Consistently build qualified outbound pipeline.

Required Experience & Skills
- 3–6 years of B2B sales experience in:
- Software Development
- IT Services
- Engineering Services
- Proven experience building sales pipeline through outbound prospecting.
- Solid new-business / hunting experience.
- Experience selling to Indian enterprises.
- Comfortable engaging with CXOs, CTOs, engineering heads, and procurement.
- Strong understanding of the complete B2B sales cycle.
- Ability to understand and articulate technology delivery models.
- Ability to handle pricing and rate-card discussions.
- Strong pipeline management and forecasting skills.
- Strong negotiation, presentation, communication, and closing skills.

Preferred Experience
- Existing network in the Pune–Chakan–Talegaon automotive ecosystem.




- Experience selling to TIC/testing and certification companies.
- Proven experience closing services deals in the ₹15–30 lakh range.
- Exposure to staff augmentation or managed engineering/team delivery models.

Compensation

Fixed: ₹12–15 LPA

Year-one revenue target: ₹75 lakh

Variable: 7.5% of closed revenue, uncapped

OTE at plan: ₹18–21 LPA

Variable compensation is payable pro-rata from 70% of target, subject to the applicable margin criteria.

Additional Details

- Location: Pune
- Remote: India-based remote candidates may be considered, with monthly onsite weeks
- Buyer Geography: India-domiciled enterprises
- Reporting To: Chief Operating Officer
- Travel: Approximately 30%, primarily metro India and the Pune industrial belt
- Team: Individual contributor, supported by pre-sales and delivery teams
- Joining: Immediate

Pay: From ₹1,200,000.00 per year

Application Question(s)

- 1. Do you have 3–6 years of B2B sales experience in software development, IT services, or engineering services?
- 2. Do you have experience selling IT services/software development services to Indian enterprises?
- 3. Have you independently generated sales pipeline through outbound prospecting?
- 4. How many years of experience do you have in new-logo / hunting sales?
- 5. Have you personally closed new-logo deals in the ₹15–30 lakh range?
- 6. Have you sold directly to CXOs, CTOs, Engineering Heads, or senior technology decision-makers?
- 7. Are you comfortable owning the complete sales cycle from prospecting through negotiation and closure?
- 8. Are you currently based in Pune or willing to work from Pune?
- 9.What is your current CTC?
- 10.What is your expected CTC?
- 11.What is your current notice period?

Work Location: In person

📌 Services Sales Executive – IT Services & Software Sales (Pune)
🏢 12th Wonder
📍 Pune