Job Description

Job Title
Build Brand Momentum + Senior Manager + I&P; GN SONG
Management Level
Senior Manager
Location
Mumbai / Bangalore
Must have skills
Market Research; Primary and Secondary Research; Insights Reporting; Brand, Creative and Marketing Strategy; Go-to-Market Strategy; Data Analysis and Insights; Stakeholder Management; GenAI Awareness

Job Summary
As a Build Brand Momentum Senior Manager within the Strategy & Consulting Global Network Song practice, you will lead strategic marketing and transformation engagements for global clients. You will shape tech-powered brand, insight, and creative transformation programs; translate emerging GenAI capabilities into scalable solutions; and design marketing strategies, operating models, organizational constructs, and governance approaches that improve how clients deliver value through marketing. The role requires robust consulting, leadership, client management, and communication skills, together with a deep understanding of marketing technologies, research, insights, brand strategy, and market trends.




Roles & Responsibilities
- Act as a senior leader within the Build Brand Momentum offering, shaping and delivering tech-powered brand, insight, and creative transformation engagements for global clients.
- Act as a GenAI subject matter leader, translating emerging AI capabilities into scalable, client-ready insight, strategy, and creative solutions.
- Develop comprehensive marketing strategies; assess current marketing processes, technologies, and capabilities; and identify opportunities for improvement and transformation.
- Lead high-impact brand, market, consumer, and go-to-market insight programs using primary, secondary, quantitative, qualitative, UX, and social intelligence methods.
- Define and operationalize agentic asset strategies in which AI systems orchestrate research, insight synthesis, creative origination, adaptation, and optimization with human oversight.
- Guide clients on brand positioning, op

📌 #ACN I&P GN (Mumbai)
🏢 Accenture
📍 Mumbai