Come work at a place where innovation and teamwork come together to support the most exciting missions in the world
Qualys is looking for a highly analytical, technically strong and business-oriented Marketing Data Analyst to join our Marketing Operations organization in Pune. This role sits at the intersection of Marketing, Sales, Revenue Operations, Marketing Technology, Data and Analytics. The ideal candidate will combine strong analytical capabilities with hands-on experience across CRM, marketing automation, business intelligence and data platforms. The role is designed for someone who can work with data, understand processes, identify business problems, build scalable solutions, automate manual processes, and translate complex data into actionable business insights.
The candidate should be proactive and comfortable working closely with global stakeholders, including Campaign Managers, Product Marketing Managers, Sales and Revenue Operations teams. The role will be responsible for providing meaningful marketing data and performance insights,
helping stakeholders evaluate campaign effectiveness, ROI and overall business impact, and enabling them to make informed, data-driven decisions. The ability to proactively identify trends, opportunities and areas for improvement - and translate them into actionable recommendations - will be critical to success in this role.
Key Responsibilities
1. Funnel & Performance Analytics
• Analyze the end-to-end marketing and sales funnel, including Lead, MQL, SAL/SQL, Prospect, Pipeline and Revenue stages.
• Identify funnel conversion rates, bottlenecks, leakage, drop-off points and opportunities for optimization.
• Analyze pipeline velocity, lead quality, campaign contribution and marketing-sourced / marketing-influenced pipeline.
• Develop analytical frameworks to evaluate the effectiveness of marketing programs and initiatives.
• Partner with Marketing, Sales and Revenue Operations teams to identify opportunities to impro
📌 Marketing Data Analyst (Pune)
🏢 Qualys
📍 Pune