Employment Type: Full-time Experience: 2–4 years CTC: 2.4-2.8LPA Experience: 2–4 years About Gintaa At Gintaa , we’re redefining how Indians order food. With our focus on affordability, exclusive restaurant partnerships, and hyperlocal logistics, we aim to scale across India’s Tier 1 and Tier 2 cities. We’re backed by a mission-driven team and expanding rapidly, now’s the time to join the leadership and build something impactful. Key Responsibilities Write compelling captions, posts, reels scripts, carousels, stories, campaign copy, and short-form marketing content. Develop monthly social media content calendars aligned with brand goals and campaigns. Adapt tone, style, and messaging for platforms such as Instagram, Facebook, LinkedIn, X, and YouTube. Coordinate with designers, photographers, video teams, and the tech team to turn ideas and product updates into high-performing content. Work closely with the tech team to understand product features, releases, and workflows, and document processes clearly for internal and external communication. Create easy,



engaging content around product updates, technical processes, user journeys, and how-to guides. Research trends, competitor activity, hashtags, and audience preferences. Ensure all content is accurate, on-brand, grammatically correct, and engaging. Assist with community management by responding to comments and messages where required. Track post performance and share insights to improve future content. Support product launches, promotions, seasonal campaigns, and influencer collaborations. Requirements 2–4 years of experience in social media management, copywriting, or content creation. Excellent written English; strong Hindi/Hinglish writing is an added advantage. Ability to simplify technical or process-related information into clear, engaging social content. Good understanding of social media trends, formats, algorithms, and best practices. Experience creating content calendars and managing multiple campaigns

📌 Social Media Executive with Content Writing (West Bengal)
🏢 Gintaa
📍 West Bengal