Demand Generation officer in JSW Cement, provides Civil Engineering services to its customers, channel partners, influencers & educates/promotes different products of JSW through various technical activities to generate sales as site conversion. The various activities undertaken by TSO are given below.

- Preparation & updation of databank of major influencer segments such as Engineers, builders/contractors.
- Coordination with marketing team in planning and conducting Technical meets.
- Demand Generation Billing of inactive dealers (Unbilled Dealers) and ensure all dealers are billed every month.
- Redressal of customer complaints and documentation of all reported complaints as per CCRS SOP.
- Technical presentation in Technical meets for all influencer segments such as Engineers,



Home builders, Contractors and Head Masons
- Visits to customers / influencers of all segments as per Journey cycle plan and providing leads of prospective customers to Dealers/Sales team. Achieve monthly conversion targets as per plan and ensure the district sales volume is achieved.
- Assessment of damaged cement.
- Coordinating in getting product approval from various Govt depts /key projects.
- Information on competitors activities.
- Sending market samples for analysis.
- Evidential Price capturing on a daily basis.

📌 Demand Generation Officer (Bengaluru)
🏢 JSW Cement
📍 Bengaluru