22 Sep
|
Dineout
|
Bengaluru
Work Mandate: Employees will work from Bangalore office.
About the Role
We're looking for a Lead - marketing to drive regional and category marketing
for Dineout — owning end-to-end GTM planning and execution across festival
campaigns, key restaurant partnerships (QSRs, preferred brands), and
product-led marketing moments. This role sits at the intersection of brand,
performance, and partnerships, and requires someone who can plan sharp
campaigns, execute flawlessly with cross-functional teams, and constantly look
for smarter (including AI-powered) ways of working.
What You'll Do:
GTM Planning & Execution (City/Festival Campaigns and New Launches)
* Own end-to-end GTM planning for city and festival campaigns and new
market/region
* launches
* Activate Influencers / one of the key JBTD
* Execute marketing initiatives on time, working closely with
cross-functional teams
* (brand, content, performance)
* Run post-launch analysis and optimize based on learningsBrand Partnerships
* Build brand pitch decks
* Plan & Execute core marketing levers — influencers, offline activation,
seeding, and more
* Coordinate with off-app POCs across channels to ensure consistent rollout
* Build a post-campaign analysis framework and share reports/learnings with
stakeholdersProduct Marketing & Product-Led Events
* Build and execute comprehensive GTM plans for product marketing moments
* Drive execution across influencers,
offline, and seeding channels in
collaboration with cross-functional teams
* Conduct post-launch analysis and optimize future campaigns.
What We're Looking For:
* 2–3 years of experience in marketing, brand, or partnerships roles (agency
or in-house; category/e-commerce/food-tech/consumer internet experience
preferred)
* Strong GTM planning and campaign execution skills, with the ability to
manage multiple charters/priorities at once
* Experience with (or strong aptitude for) influencer marketing, offline
activation, and seeding as growth levers
* Comfort building brand pitch decks and partnering with large external
brands/partners
* Proactively use AI tools to improve day-to-day efficiency — content
ideation, campaign planning, research, reporting, and analysis
* Analytical mindset — comfortable building reporting frameworks and drawing
out learnings from campaign data
* Excellent stakeholder management skills — able to work smoothly with
cross-functional teams, agencies, and finance
* High ownership, execution excellence, and comfort operating in a
fast-paced, deadline-driven environment.
We are an equal prospect employer and all qualified applicants will
receive consideration for employment without regard to race, colour, religion,
sex, disability status, or any other characteristic protected by the law.
📌 Lead - Marketing (Bengaluru)
🏢 Dineout
📍 Bengaluru