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Agatti Masala is a growing Indian spices and food brand focused on delivering quality, authentic and value-driven spice products to consumers. We are expanding our distributor and retail network and are looking for an energetic and result-oriented Area Sales Manager to drive sales and market expansion.

JOB DETAILS:

- Company: Cosmo Solutions Pvt. Ltd.
- Brand: Agatti Masala
- Department: Sales & Distribution
- Employment Type: Full-Time
- Experience: 3–7 Years
- Industry: FMCG / Food / Spices
- Salary: As per norms
- Preferred locations: Madhya Pradesh: Gwalior, Bhopal, Sagar, Jabalpur, Biora(Rajgarh), Shivpuri, Dewas, Ujjain
- Uttar Pradesh: Jhansi, Agra, Banda, Prayagraj, Varanasi

KEY RESPONSIBILITIES:

- Develop and manage distributor and dealer networks in the assigned territory.
- Achieve monthly, quarterly and annual sales targets.
- Appoint new distributors and expand retail coverage.
- Develop strong relationships with distributors, retailers, wholesalers and key accounts.
- Drive primary and secondary sales in the assigned area.
- Ensure regular market visits and effective market coverage.
- Identify new business opportunities and expand Agatti Masala's market presence.
- Monitor competitor products, pricing, schemes and market activities.
- Ensure proper product availability, visibility and merchandising at retail outlets.
- Coordinate with distributors regarding stock, orders, collections and market requirements.
- Guide and manage sales representatives/promoters, wherever applicable.




- Prepare daily/weekly/monthly sales reports and market feedback for management.
- Implement company sales schemes and promotional activities effectively.
- Ensure timely collection of outstanding payments from channel partners.
- Work closely with management to achieve territory growth and distribution objectives.

QUALIFICATIONS:

- Graduate/MBA preferred.
- 3–7 years of sales experience, preferably in FMCG, Food, Spices, Grocery or Consumer Products.
- Experience in Distributor / Retail / General Trade sales will be preferred.
- Good understanding of local market and distributor network.
- Solid communication, negotiation and relationship-management skills.
- Target-oriented and capable of working independently.
- Willingness to travel extensively within the assigned territory.
- Good knowledge of MS Excel and basic sales reporting.
- Candidates with existing FMCG distributor/retailer contacts will be preferred.

KEY PERFORMANCE INDICATORS (KPIs)

- Primary & Secondary Sales
- Distributor Appointment & Activation
- Retail Outlet Expansion
- Numeric Distribution
- Sales Target Achievement
- Market Coverage & Productivity
- Collection & Outstanding Control
- Product Availability & Visibility

WHAT WE OFFER

- Competitive Salary
- Opportunity to work with a growing FMCG/Spices brand
- Career growth opportunities
- Performance-based incentives
- Exposure to distributor development and market expansion

HOW TO APPLY

- Interested candidates can apply with their updated CV mentioning their current location, total experience, current salary and expected salary.

📌 Area Sales Manager (ASM) - Agatti Masala (India)
🏢 Cosmo Solution
📍 India