22 Sep
|
Creative Garage
|
India
22 Sep
Creative Garage
India
Creative Garage is looking for a sharp, hands-on Performance Marketing Executive who can help us drive both quality leads and e-commerce sales across multiple brands.
This is not a “boost-post” role. We need someone who understands the full journey: ad → landing page → tracking → lead/sale → optimisation.
What you’ll do
- Plan, launch and optimise Meta and Google ad campaigns for:
- Lead generation
- E-commerce sales
- Website traffic and remarketing
- App/download campaigns where relevant
- Build and optimise campaigns across cold audiences, retargeting, lookalikes and custom audiences.
- Monitor CPL, CAC, ROAS, CTR, conversion rate, frequency and lead quality—not just impressions or leads.
- Coordinate with the creative and account-management teams to test better hooks, creatives, landing pages and CTAs.
- Understand e-commerce funnels: product views, add-to-cart, initiate checkout, purchases, abandoned carts and repeat buyers.
- Set up and troubleshoot tracking through Meta Pixel, Google Tag Manager, GA4, Google Ads and Shopify/WooCommerce where required.
- Ensure important events are correctly firing, such as:
- Page view
- Lead form submission
- Click-to-call / WhatsApp click
- Add to cart
- Begin checkout
- Purchase
- App install / key in-app actions
- Create explicit weekly reports with learnings,
what is working, what is not, and what should be tested next.
- Support basic SEO work: keyword research, on-page SEO recommendations, page titles/meta descriptions, content opportunities, and coordination with developers for technical fixes.
- Keep up with platform changes and bring practical ideas to improve results.
What we’re looking for
- 1–3 years of practical experience in performance marketing.
- Strong working knowledge of Meta Ads Manager and Google Ads.
- Experience with lead-generation campaigns and e-commerce conversion campaigns.
- Good understanding of GA4, Meta Pixel, Google Tag Manager and conversion/event tracking.
- You should be able to identify when tracking is broken—not simply rely on dashboard numbers.
- Familiarity with Shopify, landing-page optimisation and basic CRO is a plus.
- Basic but solid understanding of SEO and how paid, organic and website performance connect.
- Comfortable handling multiple brands and industries at once.
- Analytical, proactive and able to explain performance in simple language.
- Someone who tests, learns and improves—rather than just spends budget.
Pay: ₹30,000.00 - ₹40,000.00 per month
Work Location: In person
📌 Performance Marketing and SEO Specialist (India)
🏢 Creative Garage
📍 India