Job Title: Social Media Executive
Location: Mohali, Punjab
Experience: 6 months- 1 year
Employment Type: Full-Time
Reports to: CBO

About SabeHub

SabeHub is a modern workspace, business and lifestyle ecosystem designed for professionals, founders, teams and communities.

We bring together workspace solutions, business networking, café, wellness and community experiences — creating a space where people can work, connect and grow.

We are looking for a creative, proactive and social-media-savvy Social Media Executive to own and grow SabeHub's presence primarily across Instagram and LinkedIn.

This role is for someone who understands that social media is not just about posting content — it is about building a brand, creating conversations and turning attention into community and business visibility.

About the Role

As a Social Media Executive, you will be responsible for the day-to-day management and growth of SabeHub's Instagram and LinkedIn presence.

You will work closely with the marketing and management teams to transform SabeHub's activities, people, spaces, events, stories and ecosystem into engaging content.

The ideal candidate is someone who can:

Think creatively → Create content → Publish consistently → Engage the audience → Analyse performance → Improve.

You should be comfortable working in a fast-moving environment where you may need to move from content idea to post/reel quickly.

Roles and Responsibilities

1*. Social Media Management*

- Own the day-to-day management of SabeHub's Social Media
- Develop and execute a consistent content calendar.
- Maintain a healthy pipeline of content ideas to avoid last-minute posting.
- Develop content around:
- SabeHub spaces
- Members and community
- Events
- Founder stories
- Café & wellness
- Workspace experiences
- Behind-the-scenes moments
- Team culture
- Customer experiences
- Trends and relevant cultural moments
- Identify relevant trends, formats, sounds and content opportunities.
- Ensure content remains aligned with SabeHub's brand identity and positioning.
- Maintain consistency in posting frequency, visual quality and messaging.
- Actively engage with comments, DMs and relevant audience interactions.

2. Content Creation

- Develop original content ideas rather than relying solely on templates or repetitive formats.
- Write captions, hooks, headlines and short-form copy.
- Shoot and edit basic photos and videos using a smartphone.
- Create short-form video content for Instagram Reels and other social formats.
- Coordinate with designers, photographers, videographers and internal teams when required.
- Repurpose one content idea intelligently across Instagram and LinkedIn.
- Create content that reflects the premium,



modern and community-driven personality of SabeHub.

3. Community & Audience Engagement

Social media is not only about publishing content.

You will also be responsible for building the SabeHub community online.

- Respond to comments and relevant DMs.
- Engage with members, founders, businesses and relevant local communities.
- Identify potential collaborations and networking opportunities.
- Engage with relevant Tricity businesses, creators, founders and organizations.
- Monitor conversations around SabeHub and related topics.
- Encourage user-generated content and member participation.
- Identify opportunities for collaborations with relevant creators, brands and communities.

4. Analytics & Reporting

- Monitor Instagram and LinkedIn performance regularly.
- Track key metrics including:
- ReachImpressionsEngagementEngagement rateFollower growthProfile visitsWebsite / inquiry clicksReel / video viewsContent performancePrepare monthly social media performance reports.Identify top-performing and underperforming content.Convert performance insights into actionable recommendations.Continuously improve the content strategy based on data.
- 5. Trends & Competitive Research
- Stay updated with emerging social media trends.
- Monitor competitors and relevant brands for content inspiration.
- Track what is working within the workspace, hospitality, lifestyle, startup and business ecosystem.
- Identify opportunities for SabeHub to participate in relevant conversations and trends.
- Bring fresh content ideas to the team every week.

Skills

- 6 Months- 1 years of experience in social media management, content creation or digital marketing.
- Hands-on experience managing Instagram and LinkedIn.
- Strong understanding of Instagram Reels, Stories, Carousels and LinkedIn content.
- Strong copywriting and caption-writing skills.
- Good visual sense and understanding of brand aesthetics.
- Ability to create and edit basic photo/video content.
- Strong understanding of social media trends.
- Ability to independently plan and execute a content calendar.
- Basic understanding of social media analytics and reporting.
- Strong communication and collaboration skills.
- Proactive and creative approach to content creation.

The Ideal Candidate

You are someone who:

- Who understands how Instagram and LinkedIn work and know what makes people stop scrolling.
- You can take a phone,



a space, an event or a simple idea and turn it into engaging content.
- You know how to write a strong hook, caption and CTA without making every post sound like an advertisement.
- You don't want to post the same three formats every week. You're constantly looking for new ideas.
- You don't just say, "This Reel performed well." You can explain why it performed well and what should be done next.
- You know how to build conversations, engage people and make an audience feel connected to a brand.
- You don't wait for someone to tell you what to post every day. You actively identify opportunities and bring ideas to the table.

What Will Make You Stand Out

- Experience managing social media for a workspace, hospitality, lifestyle, startup, real estate or premium consumer brand
- Strong Instagram Reels portfolio
- Strong LinkedIn content / company page experience
- Experience with Canva, CapCut or similar tools
- Smartphone photography / videography skills
- Experience with creator / influencer collaborations
- Robust understanding of personal branding and LinkedIn thought leadership
- Ability to identify trends early and turn them into relevant brand content
- Experience growing a social media account organically

What Success Looks Like

Success in this role means SabeHub's social media presence becomes recognisable, active and engaging.

You will be successful when:

- Instagram is consistently active with high-quality content.
- SabeHub has a clear and recognisable social media identity.
- Content consistently generates meaningful engagement.
- Instagram Reels and other short-form content generate increasing reach.
- LinkedIn content builds SabeHub's professional and business visibility.
- The SabeHub community actively engages with and shares content.
- Events, members and business stories are effectively converted into content.
- Social media performance is measured and improved every month.
- New creative ideas and content formats are continuously tested.

Why Join SabeHub?

At SabeHub, you won't just be managing a social media page.

You'll be helping build and shape the digital personality of an emerging ecosystem.

You'll have the opportunity to work across business, entrepreneurship, workspace, lifestyle, wellness, community and events — giving you a wide canvas to experiment, create and grow.

If you're someone who sees a story in an empty room, an event, a founder conversation or even a cup of coffee — we want to meet you.

Pay: Up to ₹15,000.00 per month

Benefits:

- Paid sick time
- Paid time off

Application Question(s):

- Do you have hands-on experience managing an Instagram business/brand account?

Work Location: In person

📌 Social Media Executive (Sahibzada Ajit Singh Nagar)
🏢 Sabe hub
📍 Sahibzada Ajit Singh Nagar