22 Sep
|
ABFRL
|
Bengaluru
Roles and Responsibilities
- Develop and execute customer retention strategies to increase user engagement and reduce churn rates.
- Design and implement push notification campaigns to drive user behavior change.
- Analyze CRM data to identify trends, opportunities, and areas for improvement in customer relationships.
- Collaborate with cross-functional teams to develop targeted marketing initiatives that meet business objectives.
- Monitor key performance indicators (KPIs) such as churn rate, bounce rate, and conversion rates to measure program effectiveness.
Desired Candidate Profile
- 2-5 years of experience in Retention Marketing or related field.
- B.Tech degree in Computers or equivalent qualification required; relevant certifications an asset.
- Proven track record of developing successful retention strategies using CRM tools like Push Notifications.
📌 Retention Marketing Associate (Bengaluru)
🏢 ABFRL
📍 Bengaluru