Greetings from Kindle HR!

Please find the details of the job role below:

Key Responsibilities

Performance Marketing Strategy & Execution

- Own end-to-end paid campaigns on Google Ads (Search, App, Display, YouTube, Shopping), Meta Ads (Facebook/Instagram), and LinkedIn Ads
- Plan, launch, monitor, and optimise campaigns with ROAS/CPA goals
- Perform CRO using Microsoft Clarity, A/B testing, and feedback loop optimisation
- Collaborate with creative teams for impactful communication

Media Planning & Budget Management

- Develop media plans across diverse industries
- Allocate and manage budgets effectively
- Forecast and prepare scenario plans

Analytics, Tracking & Reporting

- Setup via GTM, GA4, Facebook Pixel, Conversion API, AppsFlyer
- Build dashboards with Google Looker Studio, Excel/Sheets
- Deliver insights and strategic recommendations

Automation & Martech





- Marketing automation with tools like Zapier, WhatsApp APIs (AIsensy, WATI), Mailchimp, HubSpot, Zoho CRM
- Lead tracking and martech integrations

Research & Competitor Intelligence

- Tools: SEMrush, Facebook Ads Library, Google Transparency
- Study competitors ads, keywords, and offers

Client Communication & Team Collaboration

- Direct client interaction, reporting, and strategy sync
- Collaborate with internal creative, tech, and AI teams

Bonus (Nice to Have)

- Knowledge of programmatic platforms (DV360, Campaign360)
- Experience with native ads (Taboola, Outbrain)
- Domain expertise in finance & e-commerce

Interested candidates please share your resume at [email protected]

📌 Performance Marketing Specialist - at Chembur (Mumbai)
🏢 Kindle Hr
📍 Mumbai