23 Sep
|
Fundvice
|
India
Job Description – Performance Marketing Manager Experience: 2+ Years | Employment Type: Full-Time | Location: Noida | Work Mode: On-Site About the Role We are looking for a Performance Marketing Manager with 2+ years of hands-on experience in Meta Ads and digital performance marketing. The candidate will be responsible for planning, executing, optimizing, and scaling paid campaigns to drive leads, conversions, and revenue. Key Responsibilities Plan, launch, and manage Facebook and Instagram (Meta) Ads campaigns. Develop performance marketing strategies aligned with lead and revenue goals. Manage audiences, campaign structures, budgets, bidding, and retargeting. Monitor CPL, CPA, CTR, CPC, CPM, ROAS, conversions, and revenue. Optimize campaigns and conduct A/B testing of creatives, copies, audiences, and placements. Coordinate with creative/content teams and prepare regular performance reports.
Identify opportunities to scale successful campaigns while maintaining acquisition efficiency. Required Skills 2+ years of practical experience in Performance/Digital Marketing. Strong hands-on knowledge of Meta Ads Manager and lead-generation campaigns. Understanding of funnels, audience targeting, remarketing, and conversion tracking. Knowledge of Meta Pixel, Events Manager, Google Analytics, and campaign KPIs. Robust analytical, communication, and budget-management skills. Preferred Qualifications Bachelor’s degree in Marketing, Business, Digital Marketing, or a related field. Google Ads experience is an added advantage. Experience with lead-generation or e-commerce campaigns preferred. Familiarity with Google Tag Manager or Looker Studio is a plus. Key KPIs C
Pay: ₹18,092.28 - ₹72,627.99 per month
Work Location: In person
📌 Performance Marketing Manager (India)
🏢 Fundvice
📍 India