Job Title: Performance Marketing Manager
Location: Netaji Subhash Place (NSP), Delhi
Company: Unnity — Full-Service Digital Marketing Agency
Experience: 2-3 years
Employment Type: Full time
About Unnity
Unnity is a full-service digital marketing agency helping brands grow through data-driven, creative, and performance-led strategies.
Role Overview
We're looking for a results-oriented Performance Marketing Manager to plan, execute, and optimize paid campaigns across multiple platforms, driving measurable ROI for our clients.
Key Responsibilities
- Plan, execute, and manage performance marketing campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other paid channels
- Own budget allocation, bid strategies, and campaign optimization to meet ROAS/CPA targets
- Analyze campaign performance using Google Analytics (GA4) and provide actionable insights.
- Set up and manage conversion tracking, tagging, and attribution via Google Tag Manager.
- Conduct A/B testing on creatives, landing pages, and audience segments.
- Prepare and present performance reports to internal teams and clients.
- Stay updated on platform algorithm changes, ad policies, and industry trends
- Collaborate with creative,
content, and SEO teams for integrated campaigns
- Manage multiple client accounts/budgets simultaneously
Required Skills & Tools
- Google Ads, Meta Ads Manager, LinkedIn Campaign Manager
- Google Analytics (GA4), Google Tag Manager
- Google Data Studio / Looker Studio for reporting
- SEMrush / Ahrefs (for competitive & keyword insights)
- Familiarity with CRM/marketing automation tools (HubSpot, Zoho, etc.) is a plus
- Experience with programmatic/DSP platforms is a plus
Qualifications
- Bachelor's degree in Marketing, Business, or related field
- Proven experience managing performance campaigns with measurable budgets
- Strong analytical mindset with the ability to translate data into strategy
- Google Ads/Analytics certifications preferred
What We Offer
- Opportunity to work across diverse client portfolios
- Collaborative, fast-paced agency environment
- Growth path into senior marketing leadership roles
Job Type: Full-time
Pay: ₹30,000.00 - ₹40,000.00 per month
Benefits:
- Paid sick time
- Paid time off
Work Location: In person
📌 Performance Marketing Specialist (India)
🏢 Unnity
📍 India