Digital Marketing Executive – Job DescriptionJob Title

Digital Marketing Executive

Job Summary

We are looking for a creative and results-driven Digital Marketing Executive to plan, execute, and optimize online marketing campaigns. The ideal candidate will manage digital channels, generate leads, increase brand awareness, and improve customer engagement through data-driven marketing strategies.

Key Responsibilities

- Plan and execute digital marketing campaigns across SEO, SEM, social media, email, and display advertising.
- Manage and optimize social media platforms such as Facebook, Instagram, LinkedIn, X, and YouTube.
- Create engaging content for websites, blogs, social media, and email campaigns.
- Monitor website performance using Google Analytics and other analytics tools.
- Conduct keyword research and implement SEO best practices to improve search rankings.
- Manage paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads).
- Track campaign performance, analyze KPIs, and prepare monthly performance reports.
- Coordinate with graphic designers, content writers, and sales teams to execute marketing initiatives.
- Stay updated with the latest digital marketing trends, tools, and technologies.
- Support lead generation and customer acquisition activities.





Required Qualifications

- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 1–3 years of experience in digital marketing or a similar role.
- Strong knowledge of SEO, SEM, Google Ads, Meta Ads Manager, and email marketing.
- Experience with Google Analytics, Google Search Console, and CRM tools.
- Excellent written and verbal communication skills.
- Strong analytical, organizational, and problem-solving abilities.

Preferred Skills

- Knowledge of WordPress or other CMS platforms.
- Experience with marketing automation tools.
- Basic graphic design skills using Canva or Adobe Creative Suite.
- Understanding of content marketing and social media trends.

Key Performance Indicators (KPIs)

- Website traffic growth.
- Lead generation and conversion rate.
- ROI on digital marketing campaigns.
- Social media engagement and follower growth.
- Search engine ranking improvements.
- Email campaign open and click-through rates.

Salary

Competitive salary based on experience and qualifications.

Location

As per company requirements.

Employment Type

Full time.

Pay: ₹10,242.67 - ₹34,079.34 per month

Work Location: In person

📌 Digital Marketing Executive (India)
🏢 SSL EDUCATION
📍 India