1. WhatsApp Channel Management

- Manage multiple WhatsApp Channels for one-way communication.
- Plan, schedule, publish, and maintain regular channel updates.
- Ensure consistent brand messaging and timely communication.

2. Content Planning & Calendar Management

- Develop and maintain weekly and monthly content calendars.
- Plan content for campaigns, service updates, events, offers, and festive communications.
- Ensure all content is scheduled and published within the planned timelines.

3. Copywriting & Content Creation

- Write concise, engaging, and action-oriented content for WhatsApp Channels.
- Create headlines, captions, CTAs, and short-form communication optimized for mobile users.
- Maintain a consistent brand tone and communication style across platforms.

4. Creative Coordination

- Coordinate with design and video teams for required marketing creatives.
- Prepare explicit creative briefs covering objectives, copy, CTA, format, and specifications.
- Review final creatives to ensure they align with brand guidelines and campaign requirements.

5. Content Optimization & Performance

- Optimize content based on engagement, audience response, timing, formatting, and post structure.
- Use link tracking and available analytics to measure engagement and conversions.




- Identify opportunities to improve content effectiveness and audience reach.

6. Channel Hygiene & Quality Control

- Ensure all communication is accurate, error-free, and consistent with brand guidelines.
- Verify links, dates, offers, service details, and other information before publishing.
- Ensure content remains relevant and aligned with the intended audience.

7. Campaign & Digital Marketing Support

- Support marketing campaigns, product/service launches, and promotional activities.
- Plan pre-launch, launch, and reminder communications through WhatsApp Channels.
- Coordinate WhatsApp communication with ongoing social media and digital marketing campaigns.

Job specifications

- Good written and verbal communication skills.
- 1 to 2 Years of experience in Handling communication channels
- Basic knowledge of digital marketing and social media platforms.
- Good content writing and proofreading skills.
- Basic knowledge of WhatsApp, Instagram, Facebook, and Google Business Profile.
- Attention to detail and ability to ensure error-free communication

Pay: From ₹18,000.00 per month

Benefits:

- Leave encashment
- Provident Fund

Work Location: In person

📌 Executive - Digital Communication (India)
🏢 RED TAXI
📍 India