Position: Social Media Manager
Employment Type: Full-Time
Experience: 2–5 Years

Job Summary

We are looking for a creative, strategic, and results-driven Social Media Manager to manage and grow the organization's presence across social media platforms. The candidate will be responsible for developing social media strategies, creating engaging content, managing campaigns, monitoring performance, and building strong online engagement and brand visibility.

Key Responsibilities

- Develop and implement social media strategies aligned with the organization's branding and marketing objectives.
- Manage social media accounts across platforms such as Facebook, Instagram, LinkedIn, YouTube, and X.
- Plan and maintain a monthly/weekly social media content calendar.
- Create, curate, and publish engaging content including posts, reels, videos, stories, carousels, and creatives.
- Coordinate with the design, video, marketing, HR, and school/department teams to collect relevant content.
- Cover and promote events, achievements, activities, campaigns, and important organizational updates.
- Write creative captions, social media copy, headlines, and promotional content.
- Monitor comments, messages, mentions, and audience engagement and respond appropriately.
- Track social media trends, hashtags, formats, and emerging content opportunities.
- Develop campaigns to increase brand awareness, engagement, reach, and followers.
- Coordinate with designers, photographers, videographers, and external agencies whenever required.




- Analyze social media performance using platform analytics and prepare regular reports.
- Ensure all published content follows the organization's brand guidelines and communication standards.
- Assist with paid social media campaigns and coordinate with digital marketing teams when required.
- Maintain an organized library of social media creatives, photographs, videos, and other digital assets.

Required Skills

- Excellent written and verbal communication skills.
- Strong knowledge of major social media platforms.
- Excellent content planning and storytelling abilities.
- Strong copywriting and caption-writing skills.
- Knowledge of social media analytics and reporting.
- Positive understanding of current social media trends.
- Basic knowledge of Canva, Photoshop, or similar design tools is preferred.
- Basic understanding of video/reel editing tools will be an advantage.
- Creative thinking and strong attention to detail.
- Good organizational and time-management skills.
- Ability to manage multiple social media accounts and campaigns simultaneously.

Educational Qualification

- Bachelor's degree in Marketing, Mass Communication, Journalism, Digital Marketing, or a related field.
- Relevant certifications in Social Media Marketing or Digital Marketing will be an advantage.

Experience

- 2–5 years of relevant experience in social media management, digital marketing

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Social Media Manager (India)
🏢 Aditya Group Of Institutions
📍 India