1. Developing digital marketing strategies: Analysing market trends, target audience, and competitors to develop effective digital marketing strategies that align with business goals.

This includes identifying key marketing channels, setting marketing objectives, and creating innovative campaigns.

2. Content creation and management: Creating and managing engaging content for various platforms such as websites, blogs, social media, and email marketing.

This includes writing and editing content, optimizing it for search engines, and ensuring consistency in brand messaging.

3. Social media management: Managing and growing the company's presence on various social media platforms such as Facebook, Twitter, Instagram, LinkedIn, etc.

This involves creating and scheduling social media posts, interacting with followers, running paid advertising campaigns, and monitoring social media analytics to measure performance.

4. Search engine optimization (SEO): Implementing strategies to improve organic search rankings and visibility on search engines.

This includes conducting keyword research, optimizing website content and structure, building backlinks, and monitoring SEO performance metrics.

5. Paid advertising: Managing and optimizing online advertising campaigns across platforms like Google Ads, Facebook Ads, and LinkedIn Ads.

This involves setting ad budgets, creating ad creatives, targeting specific audience demographics, and monitoring campaign performance to ensure a positive return on investment (ROI).

6. Email marketing: Creating and executing email marketing campaigns to nurture leads and engage with existing customers.





This includes building email lists, designing email templates, writing compelling email content, and measuring email campaign metrics like open rates and click-through rates.

7. Data analysis and reporting: Tracking and analysing relevant marketing data using various tools such as Google Analytics, social media analytics, and marketing automation platforms.

This involves generating reports that showcase campaign performance, ROI, and key insights to drive decision-making and optimize marketing strategies.

8. Stay updated with industry trends: Keeping up with the latest trends, techniques, and technologies in digital marketing.

This involves attending conferences, reading industry blogs, and continuously refining skills through training or certifications.

Overall, a digital marketing job profile requires a combination of creative, analytical, and technical skills to drive online brand awareness, generate leads, and increase customer engagement and conversions.

Industry: Metrology, Measuring instruments, Customized Gauge Manufacturing.

*Note- Interested candidate can share their resume on [email protected] or contact to recruiter +91-XXXXXXXXXX @ 9.30am. To 5.00 pm.

Job Type: Full-time

Pay: ₹20,000.00 - ₹27,000.00 per month

Perks:

- Provident Fund

Ability to commute/relocate:

- Hadapsar, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Education:

- Bachelor's (Preferred)

Experience:

- Digital marketing: 1 year (Preferred)
- total work: 1 year (Preferred)

Work Location: In person

📌 Digital Marketing Specialist (India)
🏢 Accurate Engineering Co.Pvt.Ltd.
📍 India