Head of Content - Chandigarh Life (Digital Media & Social Media Strategy) (India)

Head of Content - Chandigarh Life (Digital Media & Social Media Strategy) (India)

23 Sep
|
Sogrow u002F Chandigarh Life
|
India

23 Sep

Sogrow u002F Chandigarh Life

India

Chandigarh Life (CHDLIFE) is the Tricity's leading digital media brand, with 500,000+ followers across our social media platforms. We cover what Chandigarh, Mohali and Panchkula care about: news, food, events, lifestyle and entertainment. Learn more at chdlife.com.

We are looking for a Head of Content to lead everything Chandigarh Life publishes. This is a senior, in-house leadership role at a media company: one brand, our own, with a large and engaged local audience. You will set the direction, build the team and the systems, and be accountable for growth.

What you'll do:

- Own the content vision, editorial direction and brand voice of Chandigarh Life across Instagram, Facebook, YouTube and emerging platforms

- Set audience growth and engagement goals, and be accountable for hitting them

- Lead and grow the content team of content managers, video editors, designers and creators: hire, mentor, review work and set the standard

- Decide what we cover and how: trends, formats, recurring series and franchises that audiences return to and that brands want to sponsor

- Plan coverage for breaking news, city events and festivals so we are first and accurate

- Build the systems behind the output: content calendar, content bank, workflows, approvals and reporting

- Maintain editorial standards: verification before posting, accuracy and a consistent voice

- Work with the business development team on branded content that feels native and delivers results for clients

- Use analytics to make decisions: what worked, what didn't, and where to double down

- Bring AI tools into the team's workflow to create faster without losing quality

- Represent Chandigarh Life on camera,



at events and in collaborations when needed

What we're looking for:

- 6-10 years in content, social media or editorial roles, with at least 2-3 years leading a team

- A track record of growing audiences for a media brand, publisher, news or entertainment channel, or a large creator page (please share the numbers)

- Deep understanding of how each platform works and what makes content spread

- Robust editorial judgment and experience with news and time-sensitive coverage

- Solid knowledge of video production, shooting and editing workflows

- Comfortable with analytics, CRMs, Google Drive, Excel/Google Sheets and professional email

- Experience working with sales or partnerships teams on branded content

- Excellent Hindi and English; Punjabi is a plus

- Camera confidence is a strong advantage

- Based in the Tricity or willing to relocate

Please send:

Links to the pages or channels you have led, with their growth under you, and a short note on the first thing you would change about Chandigarh Life's content.

Why Chandigarh Life:

A senior role with real ownership. One recognised brand, a big local audience, direct work with the founders, and the room to build the team and the content engine the way you believe it should be built.

Pay: ₹80,000.00 - ₹125,000.00 per month

Ability to commute/relocate:

- Mohali, Punjab: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

- Share links to the pages or channels you have led, and how much they grew under you.
- How many people were in the largest content team you have led, and what roles did they have?

Experience:

- content or social media: 6 years (Preferred)

Work Location: In person

📌 Head of Content - Chandigarh Life (Digital Media & Social Media Strategy) (India)
🏢 Sogrow u002F Chandigarh Life
📍 India

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