At Buzz – Advertising & Digital Marketing

JOB DESCRIPTION

Job Title: Influencer Marketing Executive

Location: CR Park, South Delhi, Delhi

In-Hand Salary: ₹20,000 – ₹25,000 per month

Job Type: Full-Time Permanent

Experience Required: 1-2 years in influencer marketing or social media management

About Atraski & At Buzz:

At Buzz is the advertising and digital marketing vertical of Atraski, a full-service creative marketing and media company. We specialize in storytelling, strategy, and digital innovation across multiple verticals including D2C, F&B;, fashion, real estate, and EdTech. Our mission is to help brands connect authentically with their audiences through data-driven campaigns and compelling content.

Role Overview:

We are seeking an experienced and strategic Influencer Marketing Executive to lead our influencer partnerships and content collaboration initiatives. This is a full-time, permanent position offering significant growth potential within our fast-paced marketing environment. You will drive campaign strategies, manage high-value influencer relationships, and optimize content performance to deliver measurable ROI for our clients.

Key Responsibilities:

Influencer Strategy & Relationship Management:

- Develop and execute data-driven influencer marketing strategies aligned with client objectives and KPIs
- Build, nurture, and scale relationships with high-performing influencers and content creators across all social platforms
- Negotiate contracts, manage terms, and ensure optimal influencer mix (nano to macro-influencers) for each campaign
- Maintain and continuously expand a proprietary database of creators with performance benchmarking

Campaign Execution & Optimization:

- Lead end-to-end campaign planning, brief development, and delivery across multiple client accounts simultaneously
- Coordinate with Account Managers and Creative teams to ensure seamless campaign implementation
- Monitor campaign performance in real-time, analyze engagement metrics, and provide data-backed optimization recommendations
- Track ROI, cost-per-engagement,



and audience quality metrics to continuously improve campaign performance

Content Management & Quality Assurance:

- Review and approve all influencer content to ensure brand compliance and quality standards
- Manage content submission timelines, deliverable tracking, and performance reporting
- Create and maintain campaign playbooks and best-practice documentation

Social Media & Brand Management:

- Oversee day-to-day management of brand and internal social media accounts (Instagram, YouTube, TikTok, Twitter/X)
- Develop content calendars, schedule posts, manage community engagement, and respond to audience inquiries
- Generate weekly/monthly social media performance reports with key insights and recommendations

Content Creation & Design Support:

- Create visually compelling content using Canva for posts, stories, carousels, and campaign materials
- Edit short-form and long-form video content (reels, shorts, stories, YouTube) using professional video tools
- Contribute strategic creative ideas for campaigns across all digital platforms

Team Collaboration & Training:

- Mentor junior team members and trainees on influencer marketing best practices and platform optimization
- Collaborate cross-functionally with Account Management, Creative, Strategy, and Operations teams

What We're Looking For:

- Proven 1-2 years of hands-on experience in influencer marketing, social media management, or related digital marketing roles
- Strong proficiency across all major social media platforms (Instagram, YouTube, TikTok, Twitter/X, LinkedIn)
- Expert-level skills in Canva; proficiency in video editing tools (VN Video Editor, CapCut, Adobe Premiere, or similar)
- Data-driven mindset with strong analytical skills; comfortable working with analytics dashboards and performance metrics




- Excellent communication, negotiation, and project management abilities
- Ability to manage multiple campaigns and client relationships simultaneously in a fast-paced environment
- Strong attention to detail, brand sensitivity, and commitment to delivering high-quality work
- Genuine passion for digital marketing, creative trends, and influencer culture

Career Growth & Learning Opportunities

- Strategic campaign planning and optimization at scale across diverse client verticals
- Advanced influencer relations, contract negotiation, and performance management
- Deep expertise in social media analytics, audience insights, and data interpretation
- Leadership and mentorship skills through direct collaboration with trainees and junior team members
- Exposure to cross-functional strategy and brand communication across multiple industries
- Potential for career progression to Senior Manager, Team Lead, or Strategy roles based on performance

Compensation & Benefits

- In-Hand Salary: ₹20,000 – ₹25,000 per month (based on experience and performance)
- Performance-based incentives and bonus structure
- Annual salary review based on achievements and market benchmarks
- Versatile working culture
- Professional development and training opportunities
- Access to industry tools, resources, and creative platforms

How to Apply

Interested candidates should submit the following to our HR team:

- Updated CV/Resume with detailed work experience and key achievements
- Cover letter (3-4 sentences) explaining your interest in this role and relevant expertise
- Portfolio or links to past campaigns, social media accounts managed, or creative work showcasing your expertise
- References from previous employers or clients (optional but highly valued)

Submit to: [HIDDEN TEXT] and [HIDDEN TEXT]

Please mention Influencer Marketing Executive – At Buzz in the subject line.

Atraski is committed to building a diverse, inclusive, and high-performing team. We welcome applications from all backgrounds and foster an inclusive workplace culture.

📌 Influencer Marketing Coordinator (Delhi)
🏢 AT BUZZ
📍 Delhi