The purpose of this role is to implement and execute Programmatic campaigns, Majorly using TTD & Dv360 platform for end to end campaign process in line with the agreed strategy, to maintain, develop and exceed client performance targets.

Job Description:

Key Responsibilities:

- Assist in the campaign setup, amendments, and creative check of programmatic advertising campaigns across various platforms.
- Help manage ad tags, troubleshoot discrepancies, and ensure proper tracking and measurement.
- Work closely with senior team members to meet client's objectives.
- Pull reports from multiple platforms, analyze and update them on campaign performance reports.

Requirements – Must Have:

- 3 to 6 years of experience in a campaign management role in the advertising and online media marketing. Video ad experience is an added advantage.
- Understanding and knowledge of DSPs (e.g. TTD, DV360, Xandr, Google Ad Manager) and ad-serving platforms (e.g. CM360, Flashtalking).
- Demonstrates a willingness to learn and quickly become proficient in new technologies and platforms as required.
- Basic understanding of pixel and pixel management.
- Must be open to adapting and working on any Ad Tech tool including in-house DSPs related to Programmatic Advertising.

Requirements – Good to Have:





- Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly, as well as good interpersonal skills are required.
- Experience in an analytical, results-oriented setting with external customer interaction.
- Attention to detail and a sense of accountability is required.

Platform Experience: Must Have:

- 3 to 6 yrs. of experience working on these platforms like TTD as primary & DV360 for end-to-end campaign processes.

Additional Information

- Works as a member of the team and cross-functional teams
- Ability to lead/own internal & vendor meetings and communication.
- Have an aptitude for basic mathematical concepts
- Possess excellent verbal and written communication skills
- Ability to prioritize tasks and meet all deadlines while producing quality.
- Ability to aggregate and communicate data to support recommendations
- Ability to follow through on assigned tasks with minimal supervision
- Passion and curiosity for media, brands & digital activation
- Flexible to work across different time zones/shifts (including night shift)

Location:

DGS India - Chennai - Anna Nagar Tyche Towers

Brand:

Paragon

Time Type:

Full time

Contract Type:

Permanent#DGS

📌 Account Manager - Programmatic (India)
🏢 Dentsu Global Services
📍 India