23 Sep
|
Neuraleap Technologies Group
|
Mumbai
23 Sep
Neuraleap Technologies Group
Mumbai
Brand Manager – B2B
Experience: 4-5 years
Location : MIDC / Kandivali
Working Days: 6 days a week
Working Hours: 9:00 am – 5:30 pm
Gender Preference: Any Role Summary
We are looking for a Brand Manager to strengthen our brand presence across all customer-facing and internal touchpoints. The role covers brand positioning, marketing communication, content creation, corporate branding, trade exhibitions, and management of marketing assets. A significant focus of the role is LinkedIn copywriting, including managing the personal LinkedIn accounts of our Directors.
Key Responsibilities
1. Brand Strategy & Communication
- Develop and maintain brand positioning and messaging.
- Ensure consistent brand communication across all channels.
- Create and maintain brand guidelines.
2. Marketing Material
- Design and manage company marketing materials.
- Develop case studies and success stories that showcase the company's capabilities and achievements.
3. Digital Presence
- Manage and update the company website.
- Manage and post on the company's LinkedIn page and the Directors' LinkedIn profiles.
- Create and distribute newsletters and other marketing communications.
4. Content Creation
- Coordinate product photography and videography.
- Manage content creation for marketing campaigns, exhibitions, the website, and social media.
5.
Exhibitions & Events
- Plan and execute booth branding for trade shows and exhibitions.
- Develop exhibition marketing materials and display content.
6. PR & Agency Coordination
- Coordinate industry PR activities, media coverage, and brand visibility initiatives.
- Identify opportunities for industry features, awards, and publications.
7. Asset Management
- Maintain a centralized digital content library.
- Manage marketing assets including images, videos, presentations, brochures, and brand resources.
8. Corporate Branding
- Drive corporate branding initiatives across offices, factories, and customer-facing environments.
- Manage office and factory branding and communication materials.
Requirements
- Strong LinkedIn-specific copywriting skills.
- 4-5 years of experience in Brand Management and/or Corporate Marketing.
- Prior experience in a B2B workplace (preferred).
- Strong understanding of branding, content creation, and corporate communication.
- Experience managing agencies, designers, photographers, and content creators.
- Excellent written and verbal communication skills.
- Proficiency in Canva, Adobe Creative Suite, or similar marketing tools.
- Creative thinker who brings fresh, out-of-the-box ideas.
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