SEO Specialist – Job Description

Department: Digital Marketing

Experience: 3–6 years

Employment Type: Full-time

Job SummaryWe are looking for a results-driven SEO Specialist to improve our website’s organic search visibility, traffic, rankings, and overall search performance. The ideal candidate should have hands-on experience with on-page and off-page SEO, keyword research, technical SEO, content optimization, and SEO analytics.

Key Responsibilities

- Conduct keyword research and identify relevant search opportunities.
- Optimize website pages, content, titles, meta descriptions, headings, URLs, and internal links.
- Perform technical SEO audits and identify issues affecting crawling, indexing, speed, and rankings.
- Develop and execute on-page and off-page SEO strategies.
- Build and manage high-quality backlinks through ethical link-building practices.
- Analyze competitors and identify SEO opportunities.
- Monitor keyword rankings, organic traffic, conversions, and other SEO KPIs.
- Use tools such as Google Search Console, Google Analytics, Google Keyword Planner, Ahrefs, SEMrush, or similar platforms.
- Collaborate with content, web development, and marketing teams to implement SEO recommendations.




- Stay updated with search-engine algorithm changes and current SEO best practices.
- Prepare regular SEO performance reports and provide actionable recommendations.
- Required SkillsStrong understanding of SEO fundamentals and search-engine algorithms.
- Experience with keyword research and SEO tools.
- Knowledge of Google Search Console and Google Analytics.
- Understanding of HTML, website structure, and technical SEO concepts.
- Solid analytical and problem-solving skills.
- Good written communication and content optimization skills.
- Ability to analyze SEO data and translate insights into actionable strategies.

Preferred Qualifications

- Bachelor’s degree in Marketing, Digital Marketing, Communications, Computer Science, or a related field.
- Google Analytics/SEO certifications are a plus.
- Experience with WordPress or other CMS platforms is preferred.
- Key Performance Indicators (KPIs)Growth in organic traffic.
- Improvement in keyword rankings.
- Increase in organic leads/conversions.
- Growth in quality backlinks and referring domains.
- Improvement in technical SEO health.
- Increased organic visibility and click-through rates.

📌 SEO Specialist (Faridabad)
🏢 Style Saga
📍 Faridabad