The purpose of this role is to implement and execute Programmatic campaigns, Majorly using Dv360 & TTD platform for end to end campaign process in line with the agreed strategy, to maintain, develop and exceed client performance targets.

Job Description:

Key Responsibilities:

- Assist in the campaign setup, amendments, and creative check of programmatic advertising campaigns across various platforms.

- Help manage ad tags, troubleshoot discrepancies, and ensure proper tracking and measurement.

- Work closely with senior team members to meet client's objectives.

- Pull reports from multiple platforms, analyze and update them on campaign performance reports.

Requirements – Must Have:

- 3 to 8 years of experience in a campaign management role in the advertising and online media marketing. Video ad experience is an added advantage.

- Understanding and knowledge of DSPs (e.g. TTD, DV360, Xandr, Google Ad Manager) and ad-serving platforms (e.g. CM360, Flashtalking).

- Demonstrates a willingness to learn and quickly become proficient in current technologies and platforms as .

- Basic understanding of pixel and pixel management.

- Must be open to adapting and working on any Ad Tech tool including in-house DSPs related to Programmatic Advertising.

Requirements – Good to Have:





- Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly, as well as good interpersonal skills are .

- Experience in an analytical, results-oriented environment with external customer interaction.

- Attention to detail and a sense of accountability is .

Platform Experience: Must Have:

- 3 to 8 yrs. of experience working on these platforms like DV360 for end-to-end campaign processes.

Additional Information

- Works as a member of the team and cross-functional teams

- Ability to lead/own internal & vendor meetings and communication.

- Have an aptitude for basic mathematical concepts

- Possess excellent verbal and written communication skills

- Ability to prioritize tasks and meet all deadlines while producing quality.

- Ability to aggregate and communicate data to support recommendations

- Ability to follow through on assigned tasks with minimal supervision

- Passion and curiosity for media, brands & digital activation

- Flexible to work across different time zones/shifts (including night shift)

Location:

DGS India - Chennai - Anna Nagar Tyche Towers

Brand:

Paragon

Time Type:

Full time

Contract Type:

Permanent

📌 Account Manager - Programmatic (Chennai)
🏢 dentsu
📍 Chennai