This role is for one of the Weekday's clients
Min Experience: 1 years
Location: Bengaluru
JobType: full time
This is not a traditional content role—it is a founder storytelling and influence-building position. You will take end-to-end ownership of building and scaling a founder's personal brand across platforms, transforming ideas into high-impact content that drives reach, engagement, and inbound opportunities.
What You'll Own:
Build and scale the founder's personal brand across platforms like LinkedIn and Twitter/X
Create and publish 5–7 high-quality, insight-driven posts per week
Translate founder ideas, internal discussions, client interactions, and industry trends into compelling, high-performing content
Develop a sharp, opinionated, and distinctive founder voice (clear, insightful, and non-generic)
Leverage trends across AI, fintech, BFSI, and the startup ecosystem to stay relevant and timely
Repurpose podcasts, panel discussions, and events into content that compounds reach and engagement
Build a scalable content engine using playbooks, templates, repeatable formats, and a structured content backlog
Own content distribution and audience engagement across platforms
Track and optimize performance metrics such as reach, engagement, follower growth, and inbound leads
Continuously iterate content strategy with a growth-focused mindset
Who Should Apply:
Individuals who think like a founder,



not just a content creator
Those who can turn raw, unstructured ideas into impactful and shareable content
People who understand how content spreads—combining platform algorithms with audience psychology
Candidates who enjoy fast-paced execution and can consistently deliver multiple posts per week
Professionals who prioritize impact over aesthetics and take complete ownership of outcomes
Individuals curious about AI, fintech, and startup ecosystems
Must-Have Skills:
1–3 years of experience in content writing, ghostwriting, or founder/CXO branding
Exceptional writing ability with strong hooks, concise storytelling, and high-value insights
Deep understanding of LinkedIn and Twitter/X growth dynamics and engagement-driven formats
Ability to capture and replicate another person's voice authentically
Strong editorial judgment—knowing what to publish and what to skip
High ownership, speed, and discretion
Good to Have:
Active personal brand on LinkedIn or Twitter/X
Experience in founder ghostwriting or startup ecosystem content
Exposure to short-form video content such as reels or clips
Why This Role:
High ownership with direct impact on personal brand growth
Opportunity to shape thought leadership in fast-evolving industries
Fast-paced, execution-driven environment with strong learning and visibility opportunities

📌 Personal Content Creator (Founders Brand) (Bengaluru)
🏢 Weekday AI
📍 Bengaluru