Job Description
Position: Marketing & Graphic Design Specialist
Department: Marketing
Location: India
Reports to: Global sales director
Works closely with: Product Management, Sales, External Agencies
Role Purpose
The Marketing & Graphic Design Specialist is responsible for the creation, layout, and
maintenance of marketing and digital content with a strong focus on graphic design
execution.
The role supports global marketing and sales activities by transforming structured
content into professionally designed, brand-compliant materials and by maintaining
and updating website content on a regular basis.
Key Responsibilities
Graphic Design & Visual Content
• Design and layout of marketing materials, including:
o Flyers, brochures, and product data sheets
o Sales presentations and internal marketing documents
o Campaign and trade fair materials
• Professional use of Adobe InDesign (mandatory)
• Application and compliance with corporate design and brand guidelines
• Preparation of print-ready and digital assets
• Continuous quality control of all visual materials
Website Content Management
• Maintenance and regular updating of website content
• Implementation of provided text, images, and structured content in the CMS
• Ensuring visual consistency, accuracy, and completeness of web pages
• Coordination with Marketing, Product Management, and IT (if applicable)




• Support of ongoing improvements to website structure and content quality
Marketing Support Activities
• Visual implementation of sales and marketing campaigns
• Support for product launches and promotional activities
• Adaptation and localization of marketing materials for international markets
• Support in preparing marketing content for events and trade fairs
Interfaces
• Marketing (global and regional)
• Product Management
• Sales (inside and field sales)
• Print shops
• IT / Web support (if applicable)
Qualifications: Professional Qualifications
• Degree or professional training in graphic design, marketing, or a related field
• Proven experience in graphic design or marketing-related roles
• Strong proficiency in Adobe InDesign (required)
• Knowledge of Adobe Illustrator and Photoshop is an advantage
• Experience with website content management systems (CMS) is a plus
• Understanding of layout, typography, and visual communication principles
Personal Competencies
• Structured, detail-oriented, and reliable working style
• Ability to translate structured input into high-quality visual output
• Robust quality awareness and sense for branding consistency
• Good communication skills in an international environment
• Ability to manage multiple tasks and deadlines

📌 Marketing & Graphic Design Specialist (Coimbatore)
🏢 People First Consultants
📍 Coimbatore