24 Sep
|
MarcoPolo Learning
|
Bengaluru
24 Sep
MarcoPolo Learning
Bengaluru
About MarcoPolo Learning
MarcoPolo Learning is a leading provider of cutting-edge content, technology, and instructional support for early childhood education. Since 2013, we’ve impacted thousands of classrooms and hundreds of thousands of families across North America. Our Emmy-nominated MarcoPolo World School app and The Polos TV series bring STEM and global discovery to life for young learners.
Backed by top-tier investors, we’re on a mission to transform early learning at scale — and we’re looking for a Financial Controller who thrives in a fast-scaling, international SaaS environment.
Role Overview
Marco Polo Learning is building a self-purchase, subscription website and end-to-end buying experience for individual customers (a "bottom-up" growth motion, distinct from our top-down sales team). We're looking for someone who sits between product design and marketing: someone who can design the look, flow, and feel of the purchase experience, and who deeply understands how subscription businesses are built and activated — pricing and packaging,
onboarding and activation sequences, trial-to-paid conversion, and retention. Implementation support (website build, integrations) is available via AI tools and an engineering partner — this role is not being hired primarily for coding ability. It is being hired for the combination of design judgment and subscription marketing/business judgment: what the funnel should look like, say, and do at each step, and why.
Key Responsibilities
- Design the self-purchase subscription experience: landing pages, sign-up, trial, and checkout — the layout, flow, and presentation of pricing/packaging.
- Design the activation and onboarding sequence: what a new user sees, is told, and is prompted to do after signing up, so they reach their first "aha" moment and convert to paid.
- Own the copy and messaging strategy across the funnel (emails, in-app messaging, landing pages) — writing it or directing whoever does.
- Partner with an engine
📌 Marketing Engineer (Bengaluru)
🏢 MarcoPolo Learning
📍 Bengaluru