MOI SOI Zonal Head – East India (Modern Trade)

Department: Sales – Modern Trade Location: Kolkata Reporting To: Head – Sales / Business Head Experience: 15+ years

About the Role

Moi Soi is looking for a Zonal Head to build and own our Modern Trade business across East India, from the ground up. This is a pure Modern Trade mandate, it does not include General Trade, E-commerce or Quick Commerce. The person in this role owns the P&L; for the zone and is expected to operate like an entrepreneur setting up their own business inside Moi Soi, not a manager maintaining an existing one.

What You'll Own

- Local P&L; for Modern Trade across West Bengal, North East, Bihar, Jharkhand, Chhattisgarh and Odisha.
- Building and scaling relationships with Reliance and Spencer's at the regional team level across this entire footprint.
- Setting up Moi Soi's Modern Trade presence in markets where we're starting from limited or no base, hands-on account acquisition, not inherited accounts.
- Merchandising and in-store execution personally when needed, not just delegating it.
- Building and leading a zonal team as the business scales.

Candidate Profile — Essential
- 15+ years in Modern Trade sales specifically. General Trade experience alone is not a fit for this role.
- Existing, real relationships with Reliance and Spencer's regional teams, not a historical account you managed years ago.
- Genuine local connectivity across West Bengal, North East, Bihar, Jharkhand, Chhattisgarh and Odisha, this is a multi-state zone and we need someone who already knows it, not someone learning it on the job.




- A real understanding of and connection to the Moi Soi brand and category, this isn't a role for someone treating us as a stopgap.
- Hands-on merchandising and selling ability. This role gets on the ground.
- A stable career track record. We're not looking for someone who's changed companies every 12–18 months. We're building for the long term and want someone who does the same.

Preferred Background
- Candidates from Capital Foods (Ching's Secret, Smith & Jones), Veeba Foods, Nestlé India (Maggi noodles/sauces), ITC Foods, MTR Foods / Orkla India, Haldiram's, or HUL's Knorr business are strongly preferred, direct category or adjacent-category experience matters to us.
- Tata Consumer, Marico, Mamaearth or other strong regional/national FMCG brands also considered.
- Experience in Chinese, Asian or imported food categories will be valued.

Not a Fit
- General Trade-only sales background.
- E-commerce or Quick Commerce-only experience, this role is Contemporary Trade exclusively.
- Candidates from purely grains, commodity or dairy trading backgrounds.
- Frequent job-changers.

What Success Looks Like A Modern Trade business across East India built the way a founder builds a business, real Reliance and Spencer's penetration across every state in the zone, a P&L; that's owned end to end, and a zone that looks materially different in 18 months than it does today.

How to Apply

Email [email protected] and [email protected] with a detailed cover note on why you want to work at Moi Soi and what relationships you can bring to the table, along with your updated CV and CTC details. Applications without all of the above will not be entertained.

📌 Zonal Head East India (Kolkata)
🏢 MOI SOI
📍 Kolkata