Tracking Associate (Goa)

Tracking Associate (Goa)

24 Sep
|
Varahe Analytics Private
|
Goa

24 Sep

Varahe Analytics Private

Goa

Location: Goa; for projects across India

Note: This is a short-term contractual role, for the duration of 11 Months.

About Varahe Analytics:

Varahe Analytics is one of India’s premier integrated political consulting firms, specializing in building data-driven 360-degree election management. We help our clients with strategic advice and implementation, combining data-backed insights and in-depth ground intelligence into a holistic electoral campaign.

We are passionate about our democracy and the politics that shape our world. We draw on some of the sharpest minds from distinguished institutions and diverse professional backgrounds to help us achieve our goal of building electoral strategies that spark conversations, effect change, and help shape electoral and legislative ecosystems in our country.

About the Team:

As a member of the Analytics, Reporting, and Collaborations (ARC) Team, you will have the unique opportunity to assess the performance of social media properties across various platforms. This includes analyzing content effectiveness, narrative patterns, content formats, audience sentiment, and the broader impact on public perception—using a combination of both quantitative and qualitative insights.

What Would This Role Entail?

- Social Media Performance Analysis: Monitor organic and paid performance across core platforms (Facebook, Instagram, X, LinkedIn, YouTube). Track metrics like reach/views, engagement depth, sentiment, and social listening trends to evaluate overall campaign impact.
- Strategy Optimisation: Provide data-backed recommendations to optimise posting schedules, content formats, campaign hooks, and messaging across social channels.
- Competitive Analysis: Monitor competitor activity, performance and audience behaviour to spot content gaps and growth opportunities.




- AI-Assisted Workflow: Utilise generative AI tools to accelerate data analysis, streamline audience research, analyse sentiment, and support content ideation.
- Reporting: Prepare weekly, monthly and quarterly reports for management, as required, summarising key findings and recommendations.
- Collaboration: Partner directly with design, analytics, content, and campaign teams to feed performance insights back into upcoming creative briefs and business goals.

Necessary Qualifications/Skills:

- Bachelor’s degree in or a related field.
- Education: Bachelor’s degree in Marketing, Communications, Business, Political Science or a related discipline.
- Analytical Skills: Proficient with platform-native tools (Meta Business Suite, YouTube Analytics, X Analytics) along with web/dashboard tools like Supermetrics or Brightdata.
- Presentation Skills: Proven ability to build clean, organised slide decks and written reports using Google Workspace (Docs, Slides, Sheets) and Microsoft Office (PowerPoint, Word).
- AI Fluency: Hands-on experience using generative AI tools to assist with data analysis, research, trend identification and ideation.
- Communication: Excellent written and spoken English, with the ability to clearly present findings to both technical and non-technical stakeholders.
- Attention to Detail: High standard for data accuracy, precise formatting, and error-free reporting.
- Project Management: Ability to manage and take ownership of recurring reporting cycles alongside ad-hoc analysis requests in a fast-paced workplace.

How to Apply

If you're a fresh professional looking for a high-impact challenge, interested in joining a team of like-minded and motivated individuals who think strategically, act decisively, and get things done, drop in an email at [email protected]

📌 Tracking Associate (Goa)
🏢 Varahe Analytics Private
📍 Goa

Reply to this offer

Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.

Subscribe to this job alert:

Get the latest job offers by email for: tracking associate (goa) / goa

Subscribe to this job alert:

Get the latest job offers by email for: tracking associate (goa) / goa