Location: G 28, Mohali Walk, Sector 62, Sahibzada Ajit Singh Nagar, Punjab 160062

Job Summary

We are looking for an experienced and motivated Store Manager to oversee the day-to-day operations of our jewellery store. The Store Manager will be responsible for achieving sales targets, managing the store team, delivering excellent customer service, maintaining inventory and visual standards, and ensuring smooth and efficient store operations.

The ideal candidate should have strong retail sales and team-management skills, a customer-first approach, and preferably experience in the jewellery, diamond, luxury retail, or premium lifestyle sector.

Key Responsibilities

Sales & Business Development

- Achieve monthly and annual store sales targets.
- Drive walk-in sales, customer conversions, repeat business, and referrals.
- Develop and implement strategies to increase store revenue.
- Monitor sales performance and identify opportunities for growth.
- Build strong relationships with high-value and repeat customers.
- Handle important customer interactions and support the team in closing high-value sales.

Store Operations

- Manage the complete day-to-day operations of the store.
- Ensure the store is maintained according to company standards.
- Ensure proper opening and closing procedures.
- Maintain high standards of cleanliness, presentation, security, and customer experience.
- Coordinate with management, accounts, inventory, and other departments as required.
- Ensure compliance with company policies and operating procedures.

Team Management

- Lead, motivate, and manage the store sales team.
- Allocate daily responsibilities and sales targets to team members.
- Monitor individual and team performance.
- Conduct regular team briefings and sales reviews.
- Train team members on product knowledge, customer handling,



sales techniques, and company processes.
- Support recruitment and onboarding of store staff when required.
- Maintain discipline, professionalism, and a positive working environment.

Customer Experience

- Ensure every customer receives a premium and personalized shopping experience.
- Handle customer queries, feedback, and complaints professionally.
- Assist customers with product selection, diamond/jewellery information, and purchase decisions.
- Develop long-term relationships with customers.
- Follow up with customers regarding enquiries, quotations, orders, and future requirements.

Inventory & Jewellery Control

- Ensure accurate handling and documentation of jewellery and diamond inventory.
- Conduct regular stock verification and reconciliation.
- Monitor stock movement and coordinate with the inventory team.
- Ensure proper security and handling of high-value products.
- Report discrepancies, damages, or losses immediately to management.
- Maintain accurate records related to sales, stock, orders, and customer transactions.

Reporting & Administration

- Prepare and submit daily, weekly, and monthly sales reports.
- Track sales targets, conversion rates, customer enquiries, and team performance.
- Maintain customer and sales records accurately.
- Provide management with regular updates on store performance and market/customer feedback.

Required Skills & Qualifications





- Graduate degree or equivalent qualification preferred.
- 3–7 years of experience in retail sales/store management, preferably in jewellery, diamonds, luxury retail, or premium lifestyle products.
- Strong leadership and team-management skills.
- Excellent communication and interpersonal skills.
- Strong sales and negotiation abilities.
- Customer-focused and service-oriented approach.
- Valuable understanding of retail operations and sales processes.
- Ability to work with sales targets and performance metrics.
- Good knowledge of MS Office and basic reporting tools.
- Professional appearance and confident personality.
- High level of integrity and responsibility, particularly when handling high-value products.

Preferred Qualities

- Experience handling high-value jewellery or diamond customers.
- Strong local market and customer relationship skills.
- Ability to manage premium/VIP customers.
- Strong follow-up and relationship-building skills.
- Commercial understanding with an ability to identify new sales opportunities.
- Ability to work under pressure and meet deadlines.
- Willingness to work weekends and during peak retail periods as required.

Key Performance Indicators (KPIs)

- Achievement of monthly and annual sales targets.
- Store revenue and sales growth.
- Customer conversion rate.
- Average transaction value.
- Repeat customer and referral business.
- Team productivity and target achievement.
- Customer satisfaction and service quality.
- Inventory accuracy and loss prevention.
- Compliance with store policies and operational standards.

Compensation Salary: Competitive salary based on experience and industry standards.

Incentives: Performance-based sales incentives may be provided based on company policy.

📌 Store Manager - Jewellery Retail (Chandigarh)
🏢 New Age Diamonds
📍 Chandigarh