About the job

Solution Intelligence Specialist – Marketing Analytics

Location: Gurgaon/Gurugram, India

Work Mode: Work from Office | Monday–Friday

Timing: 2:00 PM – 11:00 PM IST

Experience: 5–8 Years

Employment Type: Full Time

About the Client

MantriAI is the Search Partner for this full-time Marketing Analytics opportunity with a leading financial management and analytics organization with a global presence. The client leverages Big Data and Advanced Analytics to drive customer insights, business growth, and data-driven decision-making.

Role Overview

We are looking for a Marketing Analytics professional who combines strong marketing domain knowledge with data-driven problem-solving and client-facing consulting skills. The role will focus on customer acquisition, engagement, retention, cross-sell, and marketing effectiveness through advanced analytics and actionable business insights.

Key Responsibilities

- Partner with clients to identify and structure marketing, customer, and growth-related business problems.
- Analyze customer behavior, campaign performance, product adoption, channel effectiveness, and marketing ROI.
- Develop analytical solutions across customer segmentation, targeting, acquisition, engagement, cross-sell, retention, and customer lifetime value.
- Design campaign measurement frameworks covering test/control analysis, attribution, incremental lift, conversion, and ROI.
- Evaluate customer journeys and marketing funnels to identify leakage points and growth opportunities.
- Translate analytical findings into explicit business recommendations for marketing and business leadership.




- Implement attribution frameworks and track channel performance.
- Develop executive presentations and decision-support materials for client stakeholders.
- Work with internal and client teams to define data requirements, business rules, KPIs, and analytical methodologies.
- Lead or support client workstreams, stakeholder discussions, delivery planning, and executive presentations.
- Stay updated on digital marketing, personalization, experimentation, and marketing measurement practices.

Requirements

- 5–8 years of experience in Marketing Analytics / Customer Analytics.
- Bachelor’s or Master’s degree in Marketing, Business, Economics, Statistics, Analytics, or a related field.
- Strong understanding of marketing strategy, campaign execution, customer behavior, and performance measurement.
- Experience translating business problems into structured analytical solutions.
- Strong hands-on experience with SQL, Python, SAS, and Excel.
- Experience with visualization/BI tools is a plus.
- Strong analytical thinking, problem-solving, storytelling, and executive communication skills.
- Experience working with cross-functional and client-facing teams.
- Strong ownership and ability to manage multiple priorities.

Key Skills

Marketing Analytics | Customer Analytics | Customer Segmentation | Campaign Analytics | Customer Journey | Funnel Analysis | Marketing ROI | Attribution | Experimentation | Cross-sell | Retention | Customer Lifetime Value | SQL | Python | SAS | Excel

Apply

Interested candidates can apply with their updated CV.

Note: This is a Gurugram-based Work-from-Office opportunity, Monday–Friday, with working hours from 2:00 PM to 11:00 PM IST.

📌 Solution Intelligence Specialist (Marketing/Customer Analytics) (Gurugram)
🏢 MantriAI
📍 Gurugram