Experience: 3–5 Years

Location: Mohali, Punjab

Job Type: Full-Time | On-site

NO ONLINE INTERVIEWS

Key Responsibilities

- Develop and execute a social media strategy aligned with business and marketing goals.
- Plan Content Strategy, Content Calendar, Content Marketing, and platform-specific content.
- Manage LinkedIn, Instagram, Facebook & YouTube.
- Drive B2B Lead Generation through organic and paid social media.
- Plan, execute, and optimize Paid Social Media / Performance Marketing Campaigns.
- Conduct Competitor Analysis, Audience Research & Market Research.
- Track Social Media Analytics, Engagement, Leads, conversions, and campaign performance.
- Prepare performance reports and provide data-driven recommendations.
- Use AI tools for content research, ideation, creation, and optimization.
- Collaborate with Sales & Design teams for effective marketing execution.
- Take end-to-end ownership of social media and content initiatives.





Requirements

- 3–5 years of experience in Social Media Marketing, Digital Marketing, Content Marketing, or a similar role.
- Strong hands-on experience in B2B Social Media Marketing & Lead Generation.
- Proven experience in Social Media Strategy and Content Strategy.
- Experience with LinkedIn Marketing, Instagram, Facebook & YouTube.
- Hands-on experience with Paid Social Media / Meta Ads / LinkedIn Ads.
- Solid copywriting, content creation, and communication skills.
- Understanding of Google Analytics and Social Media Analytics.
- Ability to work independently with complete ownership.
- Experience working across multiple industries/business segments is a plus.
- Experience with AI tools for marketing and content creation is preferred.

📌 Social Media Strategist (India)
🏢 Webchefz Infotech
📍 India