Social Media Strategist – FLIVA Vision

Company Description

FLIVA Vision is a film and music studio creating original films, music videos, songs, and short-form content, combining traditional production with Generative AI.

About the Role

We are looking for a Social Media Strategist who understands music, entertainment, pop culture, and internet trends and can turn our projects into engaging digital campaigns.

The role focuses on strategy, campaign ideation, audience growth, trends, and creative direction rather than simply posting content.

Responsibilities

- Develop social media strategies for FLIVA Vision, music releases, films, and other content.
- Plan pre-launch, launch, and post-launch campaigns.
- Develop ideas for Reels, Shorts, BTS, memes, artist content, and social-first formats.
- Identify relevant trends, sounds, cultural moments, and content opportunities.
- Create content calendars and briefs for editors, designers, creators, and artists.
- Plan influencer, creator, and digital collaborations.




- Analyse content performance and use insights to improve reach, engagement, retention, and growth.
- Explore Generative AI for new content and campaign formats.

Requirements

- 2–4+ years of experience in social media, content strategy, digital marketing, or entertainment marketing.
- Strong understanding of Instagram, YouTube, Reels, Shorts, and digital culture.
- Solid creative thinking with an understanding of hooks, storytelling, trends, and audience behaviour.
- Experience in music, film, entertainment, artists, or creator-led brands is preferred.
- Understanding of social analytics and influencer/creator marketing.
- Familiarity with Generative AI tools is a plus.

Location: Mumbai

Work Type: Full-time | On-site



How to Apply

- Share your CV and portfolio, along with examples of social media campaigns, pages, or content strategies you have worked on.

📌 Social Media Strategist (Mumbai)
🏢 Fliva Vision
📍 Mumbai