Social Media Manager & Content Creator

Location: BKC, Mumbai

Job Type: Full time / On-site

Experience: 1–3 years preferred

About the Role

We are looking for a creative, proactive and social-media-obsessed Social Media Manager & Content Creator who can manage and create content for:

- Reverra Jewels – a fine jewellery brand focused on the US market
- Founder / Personal Brand Page – lifestyle, business, entrepreneurship, behind-the-scenes and personal content

This is a hands-on content role. We are not looking for someone who only schedules posts or manages a content calendar. You should be comfortable planning ideas, shooting photos and videos, appearing behind the camera, editing reels, writing captions and publishing content.

You should have a strong understanding of what performs on Instagram and short-form content platforms.

Key Responsibilities

- Manage Instagram and other social media platforms for Reverra Jewels and the founder’s personal brand.
- Create monthly and weekly content plans.
- Generate fresh content ideas for reels, stories, posts and campaigns.
- Shoot high-quality photos and videos using both phones and cameras.
- Shoot jewellery product content, lifestyle content and behind-the-scenes content.
- Record personal-brand videos, office content and founder-led reels.
- Edit short-form videos and reels.
- Add captions, subtitles, music, transitions and effects.
- Create engaging Instagram stories.
- Write captions, hooks and CTAs.
- Stay updated with current social media trends, formats, audios and content styles.
- Adapt trending formats to fit our brand rather than simply copying trends.
- Develop creative concepts for jewellery launches, festivals and seasonal campaigns.
- Work with models, employees and the founder during shoots.
- Plan shot lists and content before shoots.
- Organize and maintain a library of photos and video footage.
- Publish and schedule content consistently.
- Monitor engagement, reach, views and content performance.




- Identify which types of content are performing well and create more of them.
- Respond to trends quickly and create timely content.
- Help build a recognizable visual identity and content style for both accounts.

Content You May Be CreatingReverra Jewels

Content may include

- Jewellery product reels
- Product photography
- Styling videos
- Jewellery close-ups
- UGC-style videos
- New collection launches
- Diamond education
- Behind-the-scenes jewellery content
- Packaging videos
- Customer stories
- Trending reels
- Seasonal campaigns
- Fashion and jewellery styling
- Founder-led jewellery content

Personal Brand

Content may include

- Business and entrepreneurship
- Behind the scenes of running businesses
- Office life
- Day-in-the-life content
- Opinions and conversations
- Travel and lifestyle
- Building brands
- Jewellery industry insights
- Personal experiences
- Short talking-head reels
- Trend-based content
- Casual and authentic everyday content

The personal page should feel natural and interesting rather than overly corporate or heavily produced.

Skills Required

You should be comfortable with:

- Instagram
- Reels
- Short-form video creation
- Photography
- Videography
- Mobile photography
- Video editing
- Photo editing
- Canva
- CapCut / Adobe Premiere Pro / Final Cut Pro or similar software
- Instagram trends and trending audio
- Content ideation
- Storytelling
- Copywriting and caption writing

Knowledge of Adobe Lightroom / Photoshop is a plus. Photography & Videography

Photography is an important part of this role.

You should understand

- Lighting
- Composition
- Camera angles
- Product photography
- Lifestyle photography
- Jewellery photography




- Smartphone videography
- Basic camera operation
- How to make luxury products look premium on social media

Experience shooting jewellery, fashion, beauty or luxury products will be highly preferred. Who We Are Looking For

You will be a good fit if you:

- Spend a lot of time understanding social media trends.
- Naturally notice interesting reel concepts and content formats.
- Have a strong visual sense.
- Can shoot and edit content independently.
- Are comfortable giving direction during shoots.
- Can take an idea and execute it without needing constant instructions.
- Understand the difference between content for a brand and content for a personal page.
- Can create polished luxury content as well as casual, authentic content.
- Are comfortable experimenting with new ideas.
- Have good communication skills.
- Are organized and consistent.
- Can work quickly when a trend or opportunity appears.

Portfolio Requirement A portfolio is mandatory.

Please share examples of

- Reels you have created
- Videos you have shot and edited
- Photography work
- Instagram pages you have managed
- Personal-brand content, if available
- Product or fashion content, if available

Candidates who only have theoretical social media knowledge but cannot personally shoot and edit content may not be suitable for this role.

Application Details

When applying, please send:

- Resume
- Portfolio
- Instagram / social media pages you have worked on
- Reels or videos you have personally created
- Current salary
- Expected salary
- Notice period / earliest joining date

Application Question Share 3 reel ideas you would create for a fine jewellery brand and 3 reel ideas you would create for a founder/personal brand.

We are looking for someone who can help us build strong, recognizable and engaging social media identities, rather than simply posting content to maintain an account.

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Social Media Manager (Mumbai)
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