- Analyzing and monitoring social media metrics & trends.
- Closely monitor latest social media advertising programs and tools.
- Communicate with Residents on social media, including responding to queries, posts and direct messages in a timely manner as per defined daily / weekly targets.
- Grievance Response & Escalation to appropriate Functional Wing / Business Division.
- Tracking & closing query tickets.
- Preparation of MIS Reports.
- Acts as owner and primary resource for Social Media Management and provides suggestions on how to continuously improve the services.
- In-depth knowledge of and experience in implementing online and social media marketing best practices.
- Work with content, products and the larger marketing team to deliver on social media calendar and drive key metrics on social media.
- Coordinating with Regional offices for the regional news, content & videos.
- Social Media research & reporting.
- Provide assistance like Secretariat assistance, clerical function etc. to the higher and middle management on requirement basis.
Preferred candidate profile
- Minimum 2 years • Experience in Social Media Management and Online Reputation Management) within Govt / Semi-Govt / Private Institutions / Firms • Experience including but not limited to Facebook, YouTube, Instagram, Twitter, LinkedIn, and Threads.
- Good command over Hindi and English languages.
- Knowledge of Google Analytics.
- Robust understanding of complaint resolution mechanism.
- Well-verse with MS Office, official email communication • Good issues resolution and reporting skills.
📌 Social Media Executive (New Delhi)
🏢 National Institute for Smart Government (NISG)
📍 New Delhi
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