Company: Digital ORRA

Location: Panchkula, Haryana

Department: Digital Marketing / Social Media

Employment Type: Full-Time

Experience: 0–2 Years

About the Role

We are looking for a creative, proactive, and responsible Social Media Executive to manage and grow the company’s and clients’ social media presence. The candidate will be responsible for social media planning, content coordination, posting, engagement, trend research, and performance monitoring across various platforms.

Key Responsibilities

- Manage and maintain social media accounts including Facebook, Instagram, LinkedIn, YouTube, Twitter/X, and Pinterest.
- Develop and execute daily/weekly social media content plans and calendars.
- Create, coordinate, and publish engaging posts, captions, reels, stories, and other social media content.
- Research current social media trends, hashtags, audio, formats, and content ideas.
- Coordinate with the graphic designer, video editor, content creator, and other team members for content production.
- Write creative and engaging captions, headlines, hooks, and social media copy.
- Schedule and publish content according to the approved content calendar.
- Monitor comments, messages, mentions, and audience engagement and coordinate responses where required.
- Track social media performance, reach, engagement, followers, views, and other relevant metrics.
- Prepare regular social media performance reports and provide insights for improvement.
- Ensure that all published content follows the client/company’s brand guidelines and communication standards.
- Stay updated with the latest social media algorithm changes, platform features, and digital marketing trends.
- Handle multiple client accounts and ensure timely delivery of assigned social media activities.
- Coordinate with the team to ensure that all assigned tasks and content are completed within deadlines.
- Maintain proper records of content,



posting schedules, client requirements, and campaign updates.

Required Skills
- Good knowledge of major social media platforms.
- Strong understanding of social media marketing and content strategy.
- Excellent communication and writing skills.
- Creative thinking and ability to generate recent content ideas.
- Basic knowledge of Canva, Meta Business Suite, and social media scheduling tools will be an advantage.
- Knowledge of social media analytics and insights.
- Ability to understand trends and create relevant content.
- Good time-management and organizational skills.
- Ability to handle multiple tasks and meet deadlines.
- Teamwork and coordination skills.

Qualifications
- Graduate in Digital Marketing, Marketing, Mass Communication, Business Administration, or any relevant field.
- Candidates with relevant experience in social media management will be preferred.
- Freshers with strong social media knowledge and creativity may also apply.

Performance Expectations The selected candidate will be expected to:
- Maintain consistency and quality across assigned social media accounts.
- Complete assigned content and posting activities within deadlines.
- Contribute new and creative content ideas.
- Improve audience engagement and overall social media presence.
- Maintain professional communication with clients and internal team members.
- Take ownership of assigned social media responsibilities.

Key Performance Indicators (KPIs)
- Content posting consistency
- Reach and engagement
- Follower growth
- Reel/video views
- Audience interaction
- Content quality and creativity
- Timely completion of assigned tasks
- Client satisfaction
- Monthly social media performance

Salary Salary: As per candidate’s skills, experience, and interview performance.

Job Location

Digital ORRA

SCO 19, Sector 11, Panchkula, Haryana

Contact: +91-(phone hidden)

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Social Media Executive (Panchkula)
🏢 Digital Orra
📍 Panchkula