We are looking for an SFA Operations Executive to manage and monitor the company’s Sales Force Automation (SFA) system, ensure accurate field-force data, and support the sales team with daily operational activities.
Key Responsibilities:
- Manage daily SFA operations and ensure proper usage by the sales/field team.
- Monitor attendance, visits, sales, targets, and field activities through the SFA system.
- Maintain and update employee, distributor, retailer, and counter data.
- Check daily reports and identify data discrepancies or missing entries.
- Coordinate with Sales, HR, and MIS teams for data and reporting requirements.
- Prepare daily, weekly, and monthly SFA reports.
- Support the team in resolving SFA-related issues and provide basic system training.
- Track sales targets,
achievements, counter visits, and productivity.
- Ensure timely submission and accuracy of field-force reports.
- Assist management with SFA data analysis and operational reports.
Required Skills:
- Good knowledge of MS Excel and reporting.
- Experience with SFA/CRM applications preferred.
- Positive communication and coordination skills.
- Strong attention to detail.
- Ability to manage multiple tasks and meet deadlines.
- Basic understanding of sales operations and field-force management.
Education: Graduate in any discipline.
Preferred Experience:
Experience in FMCG, Cosmetics, Retail, or Field Sales Operations will be an advantage.