We are looking for a SEO Executive to assist in managing search engine optimization and marketing activities. The ideal candidate will help implement SEO strategies to drive organic traffic and improve website rankings.
Responsibilities:
- Assist in executing SEO tests, collecting data, and analyzing results to improve organic search performance.
- Track and report website analytics, assisting in monitoring SEO and PPC campaign effectiveness.
- Support the management of campaign expenses, ensuring campaigns stay on budget and helping with cost estimations.
- Help optimize website content and landing pages for search engine marketing.
- Conduct keyword research, discovery, and optimization under supervision.
- Assist in implementing search engine optimization recommendations.
- Research and analyze competitor websites and their advertising strategies.
- Help develop and implement link-building strategies.
- Collaborate with the development team to ensure SEO best practices are implemented in website code.
- Work with editorial and marketing teams to support SEO in content creation and content planning.
- Recommend basic website changes to improve SEO performance for target keywords.
Requirements and Skills:
- Basic understanding of SEO and SEM.
- Familiarity with performance marketing, conversion tracking, and customer acquisition.
- Exposure to website analytics tools (e.g., Google Analytics).
- Knowledge of keyword research and SEO tools (e.g., Ahrefs, SEMrush, or similar).
- Basic understanding of HTML, CSS, and JavaScript.
- Up-to-date with the latest trends and best practices in SEO and SEM.
- Eagerness to learn and develop SEO strategies.
- Education: Bachelor's degree in any relevant field (preferred but not mandatory).