We are looking for an experienced, hands-on and results-driven SEO & Digital Marketing Manager who can lead organic growth, paid marketing, social media and digital marketing initiatives.

The ideal candidate should have strong practical expertise in SEO, AEO, GEO, AIO, LLM SEO / AI Search Optimization, along with Google Ads, Meta Ads, social media marketing, lead generation and team management.

Key Responsibilities

SEO & Organic Growth

- Develop and execute advanced SEO strategies to improve organic rankings, traffic, visibility and qualified leads.
- Strong understanding and hands-on experience with Technical SEO, On-Page SEO, Off-Page SEO, Local SEO, International SEO, E-E-A-T, Entity SEO and Semantic SEO.
- Strong understanding of AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), AIO (AI Optimization) and LLM SEO.
- Optimize websites and content for Google Search, AI search engines, LLMs and emerging answer/search platforms.
- Conduct keyword research, competitor analysis, search-intent analysis and content-gap analysis.
- Improve website architecture, internal linking, schema markup, Core Web Vitals, crawlability, indexation and overall technical health.
- Develop and execute content strategies designed to generate organic traffic, rankings and business leads.
- Build sustainable, white-hat SEO strategies with a focus on long-term organic growth.
- Regularly analyze SEO performance using Google Search Console, Google Analytics, Google Tag Manager and professional SEO tools.

Paid Marketing & Lead Generation
- Plan, execute and optimize Google Ads and Meta Ads campaigns.
- Manage campaign structure, targeting, keywords/audiences, creatives, landing pages, conversion tracking and remarketing.
- Develop effective lead-generation campaigns focused on qualified leads rather than vanity metrics.
- Manage advertising budgets efficiently and continuously optimize CPL, CPA, ROAS, conversion rate and lead quality.
- Identify underperforming campaigns and take corrective actions quickly.
- Implement and maintain proper conversion tracking, pixels, events and analytics.
- Work closely with sales/business teams to improve lead quality and conversion.





Social Media Marketing
- Develop and execute social media strategies across relevant platforms.
- Plan monthly content calendars and coordinate content production.
- Analyze audience engagement, reach, conversions and overall social media performance.
- Coordinate with designers, content writers and other team members to deliver campaigns on time.

Team & Project Management
- Lead and manage the SEO and Digital Marketing team.
- Assign tasks, set priorities, monitor deadlines and ensure quality execution.
- Train and mentor team members in modern SEO, AI search optimization, paid advertising and digital marketing best practices.
- Review team performance and provide practical guidance to improve execution.
- Manage multiple projects and campaigns simultaneously.
- Take ownership of deliverables and handle pressure while maintaining quality and deadlines.
- Work independently and proactively identify problems and opportunities.

What We Are Looking For
- Proven hands-on experience in SEO and Digital Marketing.
- Demonstrable experience of improving organic rankings, organic traffic and business leads.
- Strong practical understanding of SEO + AEO + GEO + AIO + LLM SEO / AI Search Optimization.
- Strong understanding of Google Ads and Meta Ads with practical campaign management experience.
- Experience managing significant advertising budgets and optimizing campaigns based on performance.
- Strong analytical and problem-solving skills.
- Ability to understand business objectives and convert them into measurable digital marketing strategies.
- Strong communication and team leadership skills.
- Ability to manage multiple projects and deliver results under deadlines and pressure.
- Candidate should be hands-on, not someone who only delegates work to others.

Key:



Proven Results Required Candidates should be able to demonstrate their previous SEO and Digital Marketing work/results through case studies, reports, portfolio or practical examples.

We are particularly interested in candidates who can clearly explain:

- What was the website/business challenge?
- What SEO strategy was implemented?
- What changes were made technically and strategically?
- How did organic traffic and keyword rankings improve?
- What impact did the work have on leads/revenue?
- What Google Ads / Meta Ads campaigns were managed?
- What was the budget and how was it optimized?
- What improvements were achieved in CPL, CPA, conversion rate or ROAS?
- How did you manage and train the team?

We value measurable results, ownership, strategic thinking and execution over certificates alone.

Role Expectations

This is a results-oriented leadership role. The person joining us will be expected to take ownership of SEO and Digital Marketing projects from strategy → execution → team management → optimization → reporting → measurable business results.

If you are someone who enjoys solving difficult SEO problems, staying ahead of changes in Google and AI/LLM search, managing campaigns, developing people and taking ownership of results, we would like to hear from you.

Experience: 1-3 years preferred

Job Type: Full-time

Role: SEO & Digital Marketing Manager

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits

- Paid sick time

Application Question(s):
- How many years of hands-on experience do you have in SEO?
- Do you have hands-on experience with Google Ads and Google Ads campaign optimization?
- Do you have hands-on experience with Meta Ads (Facebook & Instagram Ads), including lead generation, campaign optimization and budget management?
- How many years of hands-on experience do you have with AEO, GEO, AIO and/or LLM SEO?
- What is the maximum number of SEO/Digital Marketing projects you have managed simultaneously?
- Have you managed and trained an SEO/Digital Marketing team?

Location:
- Gota, Ahmedabad, Gujarat (Preferred)

Work Location: In person

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