Senior Executive – Marketing

Department: Marketing

Location: Faridabad

Employment Type: Full-time | On-site

About Skyra Professional Equipment

Skyra Professional Equipment is an original design brand manufactured in India and distributed across 30 countries across North America, Europe, the Middle East, and Asia-Pacific.

Skyra operates across multiple business divisions, including Professional Tableware, Home & Pet Accessories, Infection Prevention Solutions, and OEM Stainless Steel Manufacturing . The company focuses on developing fresh, modern and functional products serving both professional and consumer markets across volume and value segments.

Skyra serves a diverse customer base across hotels, restaurants, caterers, government institutions, corporate cafeterias, cruise lines, clubs, travel lounges, airlines, convention centres, healthcare centres, supermarkets, retail outlets, online marketplaces and direct-to-consumer channels .

Job Purpose The Senior Executive – Marketing will support the planning and execution of Skyra’s marketing activities across its various business divisions. The role will focus on creative content, marketing communication, showroom branding, marketing materials, website updates, price-list management, new product launches and sales support .

The position requires strong coordination with internal teams, external agencies and vendors to ensure marketing activities are completed accurately and within agreed timelines.

Key Responsibilities1. Creative Content & Marketing Calendar

- Support the preparation and execution of the marketing calendar.
- Coordinate and execute a minimum of 4 creatives per week as per the approved marketing plan.
- Prepare content for Hotel, High-End Catering, Stop Sales Catering and Corporate segments.
- Coordinate with designers, photographers and external agencies for creatives, photographs and videos.
- Publish approved content across Instagram, Facebook, e-signature and other relevant platforms .
- Ensure content follows Skyra’s brand guidelines and approved communication standards.

1. Showroom & Marketing Assets

- Ensure Skyra and dealer showroom marketing materials are properly displayed and maintained.
- Coordinate product tagging and branding requirements for showrooms.
- Maintain travel and exhibition samples as per business requirements.




- Check the availability and condition of samples before exhibitions, dealer visits and sales travel.
- Coordinate with the Sales Team for sample, swatch-kit and branding requirements.

1. Marketing Material & Content Management

- Maintain the Marketing Drive and ensure marketing files are properly organised.
- Support the preparation of Product Care & Maintenance Guidelines, videos and other marketing content .
- Maintain marketing material and content trackers.
- Collect feedback from the Sales Team and coordinate necessary updates.
- Ensure approved marketing materials are easily accessible to the concerned teams.

1. Website & Lead Management

- Coordinate regular updates of the SKYRA PRO website .
- Upload and update product images, specifications and other approved information.
- Maintain the website product listing tracker.
- Record and update leads generated through the website.
- Coordinate with the concerned teams for website quality checks and issue resolution.
- Ensure discontinued products are identified and removed or appropriately marked.
- Follow up on website-related tasks with internal teams, developers and agencies.

1. Price List & Catalogue Management

- Maintain updated Skyra price lists and catalogues.
- Coordinate price-list updates across SAP, Google Price List, website, showroom and Sales materials .
- Maintain table-wise and page-wise price-list formats.
- Coordinate with relevant teams to ensure approved prices are updated correctly.
- Ensure the latest approved price information is available to the Sales Team.
- Maintain proper records of price-list revisions and updates.

1. New Product Launch Support

- Support marketing activities for new product launches.
- Prepare and coordinate approved launch creatives and marketing materials.
- Coordinate with Product and Sales Teams for launch requirements.
- Support the development of product-related communication and promotional material.




- Ensure launch-related marketing activities are completed within the agreed timelines.

1. Coordination & Administration

- Maintain marketing trackers, records and documentation.
- Follow up with internal teams and external vendors for timely completion of marketing activities.
- Provide timely marketing support to the Sales Team.
- Coordinate multiple marketing activities and ensure proper follow-up.
- Complete assigned tasks within agreed timelines.
- Follow company policies, processes and workplace discipline.

Key Performance Areas Performance will be evaluated based on:
- Timely execution of creative and marketing activities
- Adherence to the marketing calendar
- Quality and timely delivery of weekly creative requirements
- Showroom and sample readiness
- Maintenance of marketing materials and content
- Website updates and lead tracking
- Accuracy and availability of price lists and catalogues
- Timely support for new product launches
- Coordination and follow-up with internal teams and external agencies
- Timely completion of assigned marketing activities

Required Skills & Qualifications
- Bachelor’s degree in Marketing, Business Administration, Communications or a related field .
- 2–5 years of relevant experience in marketing, preferably in B2B, manufacturing, hospitality, retail or related industries .
- Good understanding of marketing communication and content coordination.
- Strong coordination and follow-up skills.
- Good written and verbal communication skills.
- Ability to work with designers, agencies, vendors and cross-functional teams.
- Working knowledge of MS Excel, PowerPoint, Google Drive and other marketing tools .
- Basic understanding of social media platforms and digital marketing.
- Strong organisational and project-management skills.
- Ability to manage multiple activities and meet deadlines.
- Attention to detail, particularly for product information, price lists and marketing materials.
- Willingness to work on-site in Faridabad .

Key Attributes
- Proactive and responsible approach
- Strong coordination and follow-up
- Attention to detail
- Good communication skills
- Creative and solution-oriented mindset
- Ability to work independently as well as with cross-functional teams
- Solid ownership of assigned activities

📌 Senior Marketing Executive (Faridabad)
🏢 Skyra Professional Equipment
📍 Faridabad