Hansen Technologies (ASX: HSN) is a global software and services provider, serving energy, water/utilities, and telecommunications industries. With customers in 80+ countries, we foster collaboration across 26 global offices. From 5G advancements to renewable energy transitions, we empower customers to overcome challenges, innovate, and drive new business models.

At Hansen, we are also embedding AI enablement across our operations. From automating workflows and enhancing service delivery, to driving innovation in customer solutions, AI is shaping the next chapter of how we support our clients. With a focus on operational excellence and innovation, Hansen is using AI not just as a tool, but as a strategic enabler to deliver smarter, faster, and more resilient solutions for the future.

This is a full-time role based in our Pune office in India.

Why This Role Matters

We are looking for a Senior Manager, Account Based Marketing to lead ABM across Hansen’s Energy and Utilities business globally. This role will focus on engaging priority accounts across EMEA, the Americas and APAC, driving growth within our existing customer base and supporting a focused set of new logo opportunities.

What You’ll Do

- Build and maintain focused target account lists with sales, account management and regional marketing.
- Design and run multi-channel ABM programmes that support expansion, cross-sell, renewal risk and selected new logo growth.
- Map whitespace across the existing customer base, driving account penetration and identify current logo targets.




- Act as the internal owner for Demandbase, driving onboarding, adoption and optimisation across regional teams.
- Build and run account-based campaign journeys in the marketing automation platform, working closely with Revenue Operations.
- Partner with field marketing, digital channels, customer success and partner teams to deliver coordinated account programmes.
- Report on account engagement, penetration, pipeline influence and programme performance using consistent definitions across regions.

What You Bring

- Extensive B2B marketing experience, including a focus on account based marketing.
- Hands-on experience with an ABM and intent platform; Demandbase experience is a strong advantage.
- Experience marketing to long-cycle, high-value enterprise accounts with complex buying groups.
- Confidence building campaigns in enterprise marketing automation platforms, such as Microsoft Dynamics 365 Customer Insights Journeys, Marketo or Salesforce Marketing Cloud.
- Strong understanding of pipeline, revenue mechanics and how to turn engagement data into clear recommendations.
- Ability to work effectively across sales, account management, customer success and regional marketing in a global structure.




- Comfort working across India, UK, Europe and US time zones.
- Experience in utilities, enterprise software or SaaS, programmatic/display advertising, customer health score data or partner-aligned account programmes would be highly desirable.

Why Join Us?

At Hansen, you’ll be part of a diverse, inclusive, and collaborative global team. Our culture is built around values such as People and Family, Treat It Like It’s Your Own, Focused and Committed, and One United Team. We look for people who are curious, respectful, engaged, and keen to work across geographies with talented teams.

If you are passionate about talent sourcing, candidate engagement, and supporting a high-quality recruitment process, we’d love to hear from you.

Contact Us

If you possess the desired skills and enthusiasm, please “Apply Now” via the link.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Visit our website at hansencx.com for more information.

Data Privacy Notice

By applying to this role, you consent to Hansen collecting, processing, and storing the information you provide for recruitment purposes. You also agree that your details may be securely retained in our talent database for future opportunities and reference in accordance with applicable data protection regulations.

📌 Senior Manager Account Based Marketing (Maharashtra)
🏢 Hansen Technologies
📍 Maharashtra