Senior Business Development Executive – Study Abroad

Department: Study Abroad / Overseas Education

Designation: Senior Business Development Executive

Location: Kochi, Kerala

Employment Type: Full-time

Experience: 3–5 years in Study Abroad / Overseas Education / EdTech / International Education Sales

Job Summary

We are looking for an energetic and result-oriented Senior Business Development Executive to drive student acquisition and business growth for our Study Abroad vertical. The role involves counselling prospective students, generating and converting leads, building strong relationships, achieving enrolment targets, and contributing to the overall growth of the study-abroad business.

Key Responsibilities

- Generate and convert leads for international education programs through calls, meetings, walk-ins, campaigns, and referrals.
- Understand students’ academic background, career goals, financial considerations, and preferred destinations to recommend suitable study options.
- Provide accurate information regarding universities, courses, countries, admission requirements, tuition fees, scholarships, and career opportunities.
- Manage the complete student conversion journey from initial enquiry to application/enrolment.
- Follow up consistently with prospective students and maintain strong engagement throughout the decision-making process.
- Achieve individual and team lead conversion, application, and enrolment targets.
- Build and maintain relationships with students, parents, university representatives, and other stakeholders.
- Coordinate closely with Counselling, Admissions, Documentation, Visa, Marketing, and Operations teams.
- Maintain accurate lead information, follow-ups, and conversion stages in the CRM.
- Identify new business opportunities, referral channels, partnerships, and market segments.




- Participate in education fairs, seminars, webinars, school/college outreach programs, and other promotional activities.
- Monitor competitor activities and market trends in the international education sector.
- Support junior team members through guidance, knowledge sharing, and best-practice support.
- Prepare regular reports on leads, conversions, applications, enrolments, revenue, and pipeline.

Required Skills & Competencies
- Robust knowledge of the Study Abroad / Overseas Education industry.
- Excellent sales, negotiation, persuasion, and relationship-management skills.
- Strong verbal and written communication skills in English.
- Good understanding of international education destinations and admission processes.
- Target-oriented with a strong focus on conversion and revenue generation.
- Excellent follow-up and pipeline-management skills.
- Ability to handle students and parents professionally.
- Good CRM and MS Office skills.
- Strong presentation and interpersonal skills.
- Ability to work independently as well as lead/support a team.

Preferred Profile

- 3–5 years of relevant experience in overseas education, study-abroad sales, EdTech, or international student recruitment.
- Candidates with a proven record of achieving student enrolment/revenue targets will be preferred.
- Experience handling high-value student conversions and counselling is an advantage.
- Experience in destinations such as Australia, UK, Canada, USA, Germany, New Zealand, or Europe is desirable.

Key Performance Indicators (KPIs)

- Lead-to-counselling conversion
- Counselling-to-application conversion
- Application-to-enrolment conversion
- Monthly enrolment/revenue achievement
- Follow-up efficiency
- CRM data accuracy and activity
- Student satisfaction and referral generation
- New business/partnership development

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