Company Description Catalysts is a marketing company that blends data-driven insights with creative storytelling to help brands unlock their full potential. The team focuses on making marketing efforts not only visible but truly impactful and relevant to target audiences. Catalysts partners with organizations ranging from startups to established brands, supporting their growth in a fast-changing digital environment.
The company emphasizes collaboration and co-creation, working closely with clients to craft compelling brand narratives and effective marketing strategies.
Role Description The Search Engine Optimization Specialist is a full-time in office role based in Bengaluru. This position is responsible for planning, implementing, and managing SEO strategies that drive organic traffic and improve search rankings for client websites. Day-to-day tasks include conducting keyword research, performing SEO audits, optimizing on-page elements, and collaborating with content and marketing teams to ensure alignment with SEO best practices.
The specialist will monitor performance using web analytics tools, manage link-building initiatives, and regularly report on key metrics and insights.
The role also involves staying current with search engine algorithm updates and industry trends to continuously refine and improve SEO approaches.
Qualifications
- Candidates should possess strong skills in keyword research and on-page SEO optimization.
- Candidates should possess skills in conducting comprehensive SEO audits and identifying technical and content-related improvements.
- Candidates should possess skills in ethical link-building strategies and outreach to improve domain authority and visibility.
- Candidates should possess skills in web analytics, including using tools such as Google Analytics, Google Search Console, and other SEO platforms.
- Solid understanding of SEO best practices, search engine algorithms, and current digital marketing trends.
- Experience working with content management systems (e.g., WordPress) and basic HTML/CSS for SEO implementation is beneficial.
- Ability to analyze data, generate clear reports, and communicate insights to diverse stakeholders.
- Bachelor’s degree in Marketing, Communications, Information Technology, or a related field, or equivalent practical experience.
- Strong collaboration skills and the ability to work cross-functionally with content, design, and marketing teams.
- experience 1 to 2 years Imitate Joiners