We are looking for a skilled Salesforce Marketing Cloud Account Engagement (MCAE) +

Data Cloud Specialist to design, implement, and optimize marketing automation and customer data solutions. The ideal candidate should have robust hands-on experience with

MCAE (Pardot), Salesforce Data Cloud, lead management, segmentation, automation and integrations.

Key Responsibilities

- Design, configure, and maintain Salesforce Marketing Cloud Account Engagement

(MCAE/Pardot) solutions.
- Create and manage Engagement Studio programs, automation rules, completion actions, forms, landing pages, and email campaigns.
- Develop and optimize lead scoring, grading, segmentation, and lifecycle management processes.
- Configure and manage Salesforce Data Cloud including data ingestion, data streams,

data mapping, data modeling, identity resolution, and calculated insights.




- Build unified customer profiles using Data Cloud and ensure accurate customer data across multiple sources.
- Create audience segments in Data Cloud for targeted marketing and personalization.
- Integrate MCAE, Data Cloud, Salesforce CRM, and third-party platforms as required.
- Work with Salesforce objects, fields, relationships, and data synchronization between

Salesforce CRM and MCAE.
- Support data quality, deduplication, governance, and troubleshooting of data-related issues.
- Collaborate with Marketing, Sales, CRM, and Data teams to translate business requirements into scalable Salesforce solutions.
- Monitor automation, integrations, and data processes and troubleshoot issues when required.

📌 Salesforce Marketing Cloud Consultant (Gurugram)
🏢 TENARAI TECHNOLOGIES PRIVATE
📍 Gurugram